Blogger outreach that gets your brand into AI answers.

Blogger outreach from AirOps earns your brand a place on the blogs AI engines cite, then measures the lift.
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Blogger outreach built for how AI picks sources

Blogger outreach is how you move mention rate in AI answers. Off-site work drives mention rate, while on-site content drives citation rate. AirOps runs the work in one platform and ties each reviewed placement to measured lift.
AirOps Offsite citations grouped by domain, showing each third-party source with its domain type, citation share and citation count.
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Earn blog placements for AI search and measure each one

Intelligence

Intelligence shows which niche blogs AI engines cite for your category and where competitors appear without you.

Action

Action pitches the editors behind those blogs, with people reviewing every brief, draft, and placement before launch.

Measurement

Measurement ties each placement to changes in mention rate, citations, and share of voice by prompt and topic.

Find the niche blogs AEO already cites

Blogger outreach starts with AI citation data. AirOps lists every URL cited in AI answers for the prompts your buyers ask. It filters to blogs that mention competitors and leave you out, then ranks sources by Influence Score.
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Citation share is spread across many low-share domains, which hold 80-90% of it, while most top domains hold only 2-5%. Your target list covers the leaders and the long tail.
AirOps Domain Type Breakdown showing the domain types cited in AI answers, led by products at 65% and social at 8%.

Pick blogs by what AI cites

Citation data shows which blogs shape the answers in your category
Outreach works best when the target list comes from evidence. AirOps picks targets from the citations AI engines return for your prompts, so your blogger outreach program reaches the blogs that shape your category.

47M observed actions

reveal what worked to drive buyer action, and where.

6B citations

show which pages and publishers answer engines trust.

10M AI search journeys

show how people move from answers to downstream engagement.

70M high value prompts

give concrete insight on how people actually make decisions

A leading corporate card provider wanted to grow their share of voice with enterprise buyers. While prompt tracking said they had already won, AirOps opportunity data showed the true gap.

55%
Overall Share of Voice
1%
Share of Voice with Target Customer

What our blogger outreach services include

Our blogger outreach services cover the full program: target lists from citation gaps, contacts for each blog, personalized pitches, reviewed content and placements, and community and video intelligence. People review every placement before it goes live.
AirOps citations table filtered to competitor-only pages, with three URLs selected and the menu open to create a new grid.

Build your target list from citation gaps

Filter cited pages to the blogs that mention competitors and leave your brand out, then send the selection to a Grid for outreach planning. Each blogger outreach campaign starts from pages AI already reads.

Reach the editors and bloggers behind each page

Offsite workflows identify the ideal contact for each target blog and generate personalized outreach with ready-to-use publisher copy, so every pitch speaks to the page the editor already runs.
AirOps Placements table filtered to Needs approval, with six proposed placements, each with approve and decline buttons.

Review every guest article before it goes live

Guest articles, expert quotes, and product mentions in roundups move through review checkpoints. Your team comments on, edits, and approves each brief and draft before the blogger receives it.
AirOps chart of Reddit citation share by subreddit, led by r/seogrowth at 6.8% and r/AI_SearchOptimization at 5.8%.

See the threads and videos AI cites for your topics

Offsite shows the Reddit threads, subreddits, and YouTube channels cited in AI answers for your prompts, and which brands they mention. Your blogger outreach strategy then knows where else buyers discuss your category.
AirOps campaign with 16 new Reddit opportunities, each showing subreddit, subscribers, target prompts and citation share.

Run it on the platform or as a managed service

Use Offsite analytics to run the program in-house, or choose the fully managed service. The AirOps team handles daily publisher outreach, inbox management, content development, and reporting on placements and AI visibility.

How we measure blogger outreach

Blogger outreach SEO results show up in AI answers, and AirOps still tracks rankings. It also tracks mention rate, citations, and share of voice by prompt. Each placement is reported against the prompts it targets.
AirOps Mention Rate by week with a Placement live marker, rising from 5.8% to 8.4% the following week.

Log every blog placement on the timeline

AirOps tracks each guest post, listicle placement, or roundup mention as an event on the same Insights charts as your AI visibility. You see what shipped before each shift.

See which placements moved AI visibility

Track which placements drive citations by topic and prompt. A brand's co-mention rate on a cited article can jump once the brand is added to that article.
AirOps Themes table of top sentiment drivers, led by workflow automation at 15% volume with a 99.9 sentiment score.

Track share of voice and sentiment in AI answers

Compare mention rate, citation share, and sentiment against competitors, including answers that cite Reddit and YouTube. See the themes AI engines attach to your brand after each placement.
AirOps Reddit campaign chart showing a 14.0 percentage point increase in cumulative mention rate by Day 9 across 2 engaged threads.

Connect blog placements to pipeline and revenue

Campaigns capture a baseline before action and measure a post-action window. Each blogger outreach case study you share with finance rests on what changed, tied back to pipeline and revenue. Ask any blogger outreach company you hire to report the same way.

Start blogger outreach with an audit of your cited blogs

Get an audit of the blogs being cited in your category, ready for your first blogger outreach campaign.
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Pricing Plans

Solo

For individuals building content for one brand or project.
  • ChatGPT Insights Only
  • 35,000 Tasks for Content Production
  • 1 Brand Kit, 3 Knowledge Bases
  • Basic CMS & SEO Integrations
  • Community & Live Chat Support
  • Single-User Access
Start for free

Pro

For small teams building content for one brand or project.
  • Insights Across 7+ Answer Engines
  • 100,000 Tasks for Content Production
  • 1 Brand Kit, 5 Knowledge Bases
  • CMS, SEO, AEO, Social & Project Integrations
  • Community & Live Chat Support
  • Unlimited Seats for Your Team
Start for free

Enterprise

For organizations building enterprise-grade content and tailored solutions.
  • Custom Prompts & Pages Limits
  • Multiple Regions, Personas & Languages Tracked
  • Custom Agent Builds
  • Custom Task Limits
  • Unlimited Knowledge Bases & Brand Kits
  • Dedicated Account Manager & Training
  • 1:1 Expert Onboarding
  • Unlimited Seats & Collaboration Functionality
Work with us

“We set out to change the narrative around Sanity in AI search, not just show up more often. Staying the brand the models name most, and climbing in the categories that matter, is exactly the signal we were after, and we can see it happening week to week.”

Richard Lawrence
Principal, Agentic Operations & Growth Marketing, Sanity

“If we wanted to 10x the growth we were starting to see, we needed a system that handled SEO, AEO, content production, all of it. AirOps was the first to actually deliver results.”

Shani Mithani
Head of Growth, Venn

Frequently Asked Questions

What does a blogger outreach service include?

Blogger outreach is the work of earning mentions on relevant blogs, and the service includes prospecting, contact research, personalized pitches, content, placement, and reporting. Strong providers also vet each blog on traffic and relevance. AirOps builds the target list from blogs AI engines cite for your prompts and drafts personalized outreach. It routes content through review and reports placements with their effect on AI visibility.

What are the best blogger outreach services?

The best blogger outreach services pick targets with evidence, show you every site before outreach, review content with you, and report results beyond link counts. Ask each provider of US-based blogger outreach services whether its placements get cited by AI models. AirOps chooses blogs from AI citation data and measures mention rate and share of voice.

How do you do blogger outreach?

Blogger outreach follows five steps: find relevant blogs, vet them, find the right contact, send a short personalized pitch, and publish content or update an existing article. AirOps starts the first step from AI citation data and filters to cited blogs that mention competitors and leave you out. It sends them to a Grid for outreach planning.

Does blogger outreach still work for link building?

Blogger outreach link building still works when placements sit on blogs that people and AI models read. Domain authority is a poor guide on its own, because a low-authority blog can drive more mention rate impact than a high-authority one. AirOps tracks mention rate, citations, and rankings, so you see what each placement earned.

How much do blogger outreach services cost?

Prices for blogger outreach services depend on the number of placements, the traffic and authority of target blogs, content creation, and whether the provider bills per link or monthly. Per-placement pricing is the norm for blogger outreach packages. AirOps runs Offsite on the platform or as a fully managed service, and a call scopes which fits your team.

How do you measure blogger outreach results?

Blogger outreach success shows in mention rate, citations, and share of voice in AI answers for the prompts you track, alongside rankings and referral traffic. AirOps logs each placement as an event on your visibility charts and shows which placements drove citations by topic and prompt, so you can scale what works. Ask any blogger outreach agency for these numbers.