Is Your Content Ready for Answer-Engines?
Benchmark your top pages against the best in SaaS—and see what’s costing you visibility.
AEO Leaderboard
(0-100)
Authority &
Evidence
Most pages lack clear author bylines and ≥2 outbound citations, limiting credibility and ChatGPT citation potential.
Score Distribution (
47
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
Over three-quarters of pages show no visible publish/updated dates or `dateModified` schema, weakening QDF and Helpful Content signals.
Score Distribution (
47
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Many articles omit full Article schema and contain heading-hierarchy errors, reducing rich-result eligibility.
Score Distribution (
47
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Long paragraphs and scarce FAQ blocks hamper Google & LLMs from lifting concise, citation-ready snippets.
Score Distribution (
47
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Several educational pages omit 2025 AI product terms (Agentforce, Hyperforce), creating mild messaging drift.
Score Distribution (
47
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Only a handful of articles include outbound citations or any author attribution, limiting perceived expertise.
Score Distribution (
23
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
None of the audited pages display a recent ‘updated’ date (<90 days) or `dateModified` schema, hurting QDF signals.
Score Distribution (
23
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Most pages use multiple H1 tags and lack full Article or FAQPage schema, reducing semantic clarity for search engines.
Score Distribution (
23
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Roughly 40 % of pages still rely on large narrative blocks, making it harder for Google and LLMs to lift concise answers.
Score Distribution (
23
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
A small number of legacy pages reference deprecated features (e.g., Guilds beta), causing minor brand drift.
Score Distribution (
23
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Only ~12 % of pages list a named author and most lack ≥2 authoritative outbound citations, weakening E-E-A-T signals.
Score Distribution (
90
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
Almost all pages omit visible publish/updated dates and datePublished/dateModified schema, reducing QDF gains.
Score Distribution (
90
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Heading hierarchy is decent, but fewer than 5 % of pages implement full Article schema, capping rich-result potential.
Score Distribution (
90
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Over 40 % of pages contain 25+-word sentences or long paragraphs, hindering featured-snippet lift.
Score Distribution (
90
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Dozens of blog posts lack updated 2025 product messaging, leading to inconsistent brand voice and missed cross-links.
Score Distribution (
90
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
93 % of pages lack both a named author and ≥2 authoritative outbound citations, limiting trust signals for Google and LLMs.
Score Distribution (
14
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
Only one page surfaces any recent date, and none have been updated in the past 90 days—weakening QDF and ‘Helpful Content’ signals.
Score Distribution (
14
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Article/FAQ schema is missing on 100 % of pages, and 35 % show heading-hierarchy issues such as multiple H1 tags.
Score Distribution (
14
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Long, un-broken paragraphs dominate 71 % of pages, leaving few concise FAQ or list blocks for featured-snippet extraction.
Score Distribution (
14
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
One event microsite lacks core Zoom branding and CTAs, creating the lone misalignment in the portfolio.
Score Distribution (
14
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Nearly all pages omit named author bios and link to few or no authoritative external sources, limiting credibility.
Score Distribution (
13
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
Eleven of thirteen pages lack visible publish or update dates and none were refreshed in the last 90 days, undermining recency signals.
Score Distribution (
13
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Most pages do not implement full Article schema and several still contain multiple placeholder tokens or weak heading hierarchies.
Score Distribution (
13
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Seven pages use long, unstructured paragraphs without lists, FAQs or definition call-outs, reducing featured-snippet eligibility.
Score Distribution (
13
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Placeholder color pages and dated UI screenshots create brand inconsistencies that could confuse users and LLMs.
Score Distribution (
13
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Only 17 % of articles provide a named author and ≥2 outbound citations, limiting perceived expertise and LLM citation likelihood.
Score Distribution (
42
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
Almost all pages lack visible publish or modified dates; none were updated in the past 90 days, hurting QDF performance.
Score Distribution (
42
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Many pages have missing or duplicate headings and minimal schema, reducing semantic clarity for search engines.
Score Distribution (
42
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Long paragraphs and scarce FAQ or list blocks make it hard for Google and LLMs to lift concise answers.
Score Distribution (
42
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Several help articles still reference outdated plan names or omit 2025 AI features, causing inconsistencies.
Score Distribution (
42
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Roughly half the articles still lack either a named author bio or ≥ 2 reputable outbound citations, limiting LLM trust signals.
Score Distribution (
99
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
No audited pages were updated within the last 90 days, and most omit visible datePublished/dateModified tags—hurting QDF and Helpful Content signals.
Score Distribution (
99
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
The majority of pages lack full Article schema and contain heading-hierarchy issues (multiple H1s or missing H2/H3), reducing crawlability and accessibility.
Score Distribution (
99
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
59 % of pages rely on long, un-broken paragraphs with few FAQ or list blocks, making it difficult for Google and ChatGPT to lift concise answer snippets.
Score Distribution (
99
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Many software-review listicles and glossary entries omit Spring 2025 reports and awards, creating inconsistencies with the current G2 messaging.
Score Distribution (
99
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Most articles lack named author bios and ≥2 outbound citations, limiting credibility for search engines and LLMs.
Score Distribution (
97
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
Over 95 % of pages surface no recent publish/modified dates (on-page or in schema), making content appear stale to Google’s QDF system.
Score Distribution (
97
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Only ~5 % of pages implement full Article schema; heading hierarchy and sentence length issues hamper semantic clarity.
Score Distribution (
97
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Long paragraphs and scarce FAQ/list blocks on ~70 % of pages reduce featured-snippet and LLM citation opportunities.
Score Distribution (
97
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Many informational posts omit Toast product references or CTAs, creating inconsistent brand messaging across the portfolio.
Score Distribution (
97
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Most support articles lack named author bios and outbound citations, keeping authority scores below helpful-content benchmarks.
Score Distribution (
95
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
Only 2 % of pages surface a publish/updated date in HTML or schema, weakening QDF signals and SGE eligibility.
Score Distribution (
95
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Roughly 70 % of pages either reuse multiple H1 tags or omit Article/FAQ schema, limiting rich-result capture.
Score Distribution (
95
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Long paragraphs and ≥30-word sentences dominate most pages, hampering featured-snippet and LLM quote potential.
Score Distribution (
95
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Dozens of 404/place-holder URLs undercut otherwise strong brand consistency and should be redirected or rebuilt.
Score Distribution (
95
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
Authority &
Evidence
Most articles lack outbound citations and author bios, limiting credibility signals for Google and LLMs.
Score Distribution (
11
pages)
Scoring Criteria
20: No authority signals.
40: Little trust; generic links; vague author.
60: Moderate authority (niche site) or 1 credible citation.
80: Any two of the above.
100: High-authority domain, strong credentials and ≥ 2 reputable citations.
Freshness
No audited pages surface recent publish or modified dates, missing out on freshness boosts.
Score Distribution (
11
pages)
Scoring Criteria
20: No date signals
40: > 365 days
60: 181-365 days
80: 91-180 days
100 ≤ 90 days
Structure / Schema /
Readability
Pages have minimal heading hierarchy and lack Article schema, hindering semantic clarity.
Score Distribution (
11
pages)
Scoring Criteria
20: No meaningful structure or schema.
40: Multiple <h1> or messy HTML, minimal schema; avg > 30 words.
60: Some hierarchy issues or only basic schema; avg s 30 words.
80: Minor heading gaps or partial schema; avg≤ 25 words.
100: Perfect hierarchy and full Article schema with all properties; avg s 20 words.
Snippet Extractability
Content is dominated by long, unstructured text with few lists or FAQ blocks, reducing snippet eligibility.
Score Distribution (
11
pages)
Scoring Criteria
20: Wall of text; no lists, headings, or question patterns.
40: Long paragraphs with few lists/Q&A; no obvious snippet targets.
60: Some lists or short Q&A lines, but large narrative chunks still dominate; engines can extract, but not effortlessly.
80: At least one strong extractable block plus good list/heading structure; minor issues (e.g., a few long sentences).
100: Multiple direct-answer blocks and most key facts in ≤ 25-word sentences. Page eligible for featured snippet or FAQ rich result.
Brand Alignment
Several pages show generic permission notices or outdated messaging, weakening brand consistency.
Score Distribution (
11
pages)
Scoring Criteria
20: Completely off-brand.
40: Significant mismatch.
60: Some outdated or missing elements.
80: Minor tone/terminology drift.
100: Flawless alignment (or N/A if page isn’t brand-centric).
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