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How We Built, Learned, and Pushed the Limits at Our AirOps Mexico City 2025 Offsite

AirOps Team
May 13, 2025
TL;DR

The AirOps team thrives on momentum. Whether we’re refining an AI workflow, helping customers accelerate growth, or building the systems that grow our own business, we’re always moving.

So when our full team touched down in Mexico City for our 2025 offsite, the energy was electric. But this wasn’t a “just hang out” offsite. It was a build sprint. A team alignment moment. A culture amplifier. And yes, a few unforgettable meals.

Here’s how we spent our time: experimenting, collaborating, and living out the exact principles that drive us every day.

Showcasing the AirOps guiding principles (meme edition)

Everything we did at our off-site was grounded in the AirOps Guiding Principles:

  • Extreme ownership

  • Quality

  • Curiosity and play

  • Make our customers heroes

  • Respectful candor

These values aren’t just nice words. They’re operational. They showed up in the way our team tackled product challenges, pushed each other to think differently, and prioritized customer outcomes at every turn. We showed off how team members over the past few months have demonstrated these key principles

The twist? We gently roasted each other with memes like these:

Building fast and shipping faster: the AirOps Offsite Hackathon

One of the most exciting moments of the offsite was our cross-functional hackathon. Teams from product, engineering, CX, and marketing teamed up to push forward bold new ideas for our brand kit, rethink content refresh processes, and brainstorm new Power Steps that could immediately improve our internal workflows and customer experience.

In just two hours, ideas went from whiteboards to working demos during our Power Step Hackathon, followed by live presentations to the full team. The energy was high and the creativity was off the charts.

The winning project (voted on by members of the product team and CEO) was an enhancement to our Brand Kit product, aimed at making client onboarding faster and easier. The team solved a big pain point by adding automation to what had previously been a manual CX process. The updated solution pulls enriched writing style data from top-performing blog content and extracts insights from sales call transcripts. The result is a far more complete and accurate Brand Kit that gives customers clear guidance on tone of voice, writing samples, and brand standards (coming soon).

This is exactly the type of fast execution and real-world problem solving we pride ourselves on at AirOps.

The best unscheduled moments

You can’t plan all the magic.

A standout was the AirOps Flavortown CDMX Team Food Crawl.

We split into squads and raced across Condesa and Roma trying to conquer as many food challenges as possible before the clock ran out. The crawl featured mystery tacos like tripa, lengua, and ojo with no questions allowed. The rules were simple. Complete stops, document everything, rack up bonus points, and bring ridiculous energy and food commentary. 

Quesadillas:

Gelato:

Tacos (they're all gone):

And churros...lots of churros:

Style points were definitely awarded. New dances were created. Legendary slow-motion bite videos and team selfies were shared. We left with new inside jokes and no Zoom calls. 

To cap it off, we took an epic boat trip down the canal, and made some new friends along the way: 

Why this offsite mattered

We walked away from CDMX with:

  • Aligned priorities

  • Clear next steps on critical product work

  • Even stronger trust and collaboration across the team

Most of all, we left aligned, energized, and ready to keep pushing the boundaries of what AirOps can do. We are building the systems and processes that scale because we live them every day, both with our customers and inside our own walls.

At AirOps, we help SEO and content teams to build, optimize, and grow their AI content workflows and publishing processes. Whether it’s through workflow automation, content production, or SEO-powered AI systems, we help your team move faster without compromising quality.

Want to join the excitement? Check out career opportunities with AirOps.

Ready to see how we can help you? Schedule a demo today.

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