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Building with AI

15 Best LLM AI SEO Prompts for Chatbots

Get the best LLM AI SEO prompts for chatbots that improve user experience. Create conversational AI that ranks well in search results.

June 26, 2025
AirOps Team

Leveraging artificial intelligence to boost your SEO efforts has become a game-changing strategy for modern marketers. Large Language Model (LLM) chatbots can help create optimized content, analyze keywords, and develop comprehensive SEO strategies when given the right instructions.

The best LLM AI SEO prompts for chatbots are specific, detailed instructions that guide AI tools to generate SEO-focused content and analysis. These prompts should include clear directives about target keywords, audience information, content structure, and desired outcomes. By crafting precise prompts, you can harness AI capabilities to enhance your search visibility, create optimized content at scale, and stay ahead of SEO trends.

What are the Best LLM AI SEO Prompts for Chatbots?

1. Comprehensive Keyword Research Prompt

The Prompt: "Generate a list of 20 long-tail keywords for [topic/industry] with search intent analysis, competition level, and content suggestions for each keyword."

When to Use It: When starting a new SEO campaign or content strategy and need to identify valuable keyword opportunities beyond the obvious terms.

Variations:

  • "Find emerging keyword trends in [industry] based on recent search data and suggest content formats for each."
  • "Identify low-competition, high-conversion keywords for [product/service] with buying intent."

Additional Information Required: Your specific industry or niche, target audience demographics, geographic focus, and any existing keywords you're already targeting.

2. Content Gap Analysis Prompt

The Prompt: "Compare the top 5 ranking websites for [target keyword] and identify content topics they cover that my site [your URL] is missing. Suggest a content plan to fill these gaps."

When to Use It: When you need to strengthen your content strategy against competitors and find opportunities to create content that will help you rank.

Variations:

  • "Analyze content gaps between my site [URL] and [competitor URL] for [topic cluster] and suggest priority content to create."
  • "Identify missing subtopics in my existing content about [topic] compared to top-ranking pages."

Additional Information Required: Your website URL, primary competitors, target keywords or topics, and any existing content you've already published.

3. SEO-Optimized Blog Post Outline

The Prompt: "Create a detailed SEO-optimized outline for a 2,000-word blog post targeting [primary keyword]. Include H2s, H3s, suggested word count per section, related keywords to include, and meta description."

When to Use It: When planning new content and want to ensure it's structured for both search engines and readers before writing.

Variations:

  • "Develop a skyscraper content outline for [keyword] that will outperform the current top-ranking article at [URL]."
  • "Create an SEO outline for a beginner's guide to [topic] with FAQ section based on People Also Ask questions."

Additional Information Required: Primary target keyword, secondary keywords, target audience knowledge level, and content goals (educate, convert, etc.).

4. Technical SEO Audit Questions

The Prompt: "Generate a comprehensive list of technical SEO audit questions organized by category (crawlability, indexation, page speed, mobile-friendliness, structured data) that I should investigate for my website [URL]."

When to Use It: When preparing to conduct a technical SEO audit and want to ensure you're covering all important aspects.

Variations:

  • "Create a technical SEO checklist specific to [e-commerce/blog/service] websites with priority levels for each item."
  • "List the most common technical SEO issues for [WordPress/Shopify/Wix] sites and how to identify them."

Additional Information Required: Your website platform, site type (e-commerce, blog, etc.), current known issues, and technical capabilities.

5. Schema Markup Generator

The Prompt: "Generate JSON-LD schema markup for [content type] about [topic/product] including all required and recommended properties according to Schema.org."

When to Use It: When implementing structured data to help search engines better understand your content and potentially earn rich snippets.

Variations:

  • "Create FAQ schema markup based on these questions and answers: [list Q&As]."
  • "Generate product schema markup for [product name] with all essential fields and explain where to place it on the page."

Additional Information Required: Content type (article, product, FAQ, event, etc.), all relevant details about the subject, and any specific properties you want to highlight.

6. SEO-Friendly Meta Title and Description Generator

The Prompt: "Write 5 SEO-optimized meta title and description pairs for [page type] about [topic] that include [primary keyword], stay within character limits, and have compelling click-through language."

When to Use It: When creating or optimizing metadata for important pages to improve click-through rates from search results.

Variations:

  • "Generate meta titles and descriptions for a product category page selling [products] that highlight unique selling points."
  • "Create meta description variants for [blog post URL] that A/B test different emotional appeals while maintaining keyword focus."

Additional Information Required: Page URL or content summary, primary and secondary keywords, unique selling points, and character count requirements.

7. Internal Linking Strategy Prompt

The Prompt: "Analyze these [5-10 URLs from my site] and suggest an optimal internal linking structure that distributes link equity, supports topic clusters, and improves user navigation patterns."

When to Use It: When organizing content and want to maximize the SEO value of your existing pages through strategic internal linking.

Variations:

  • "Identify pillar content opportunities from my existing blog posts [list URLs] and suggest a topic cluster structure."
  • "Review [URL] and suggest 5 relevant internal linking opportunities from my site that would strengthen its topical authority."

Additional Information Required: List of key URLs from your site, site structure information, priority pages for ranking, and any existing content categorization.

8. Local SEO Optimization Prompt

The Prompt: "Create a local SEO checklist for [business type] in [location], including Google Business Profile optimization steps, local keyword suggestions, and local content ideas."

When to Use It: When focusing on improving visibility for location-based searches and want to capture local traffic.

Variations:

  • "Generate a month-by-month local SEO strategy for a new [business type] opening in [location]."
  • "Suggest local link-building opportunities and partnerships for [business] in [city/region]."

Additional Information Required: Business type, location(s), service radius, local competitors, and any existing local SEO efforts.

9. Content Refresh Strategy Prompt

The Prompt: "Analyze this outdated content [URL/text] and provide a detailed update plan including new sections to add, outdated information to remove, current statistics to include, and how to preserve existing SEO value."

When to Use It: When updating existing content that may be losing rankings or traffic due to age or relevance issues.

Variations:

  • "Suggest how to consolidate these three similar articles [URLs] into one comprehensive guide while maintaining SEO value."
  • "Identify parts of this [URL] content that need updating based on current search intent for [keyword]."

Additional Information Required: URL or content to refresh, original publish date, current performance metrics, target keywords, and competing content.

10. E-commerce Product Description SEO Prompt

The Prompt: "Write an SEO-optimized product description for [product] that is 150-200 words, incorporates [primary keyword] naturally, highlights key features and benefits, and includes relevant secondary keywords."

When to Use It: When creating or optimizing product pages to rank better in product searches while maintaining conversion focus.

Variations:

  • "Create a template for SEO-friendly product descriptions for [product category] that can be customized for individual items."
  • "Write product descriptions for [product] targeting different buyer personas while maintaining keyword optimization."

Additional Information Required: Product details, specifications, target keywords, unique selling points, and target audience information.

11. SEO Content Brief Creator

The Prompt: "Create a comprehensive SEO content brief for [topic/keyword] including target keyword analysis, search intent, recommended word count, must-include subtopics, competitors to reference, and internal linking opportunities."

When to Use It: When working with writers or content teams and need to provide clear SEO guidelines to ensure content meets ranking objectives.

Variations:

  • "Develop an SEO brief template for [content type] that can be used across multiple similar pieces."
  • "Create a data-driven content brief for [keyword] based on analysis of the top 5 ranking pages."

Additional Information Required: Target keyword, search intent, target audience, content goals, and any brand style guidelines or tone requirements.

12. Mobile SEO Assessment Prompt

The Prompt: "Generate a mobile SEO audit checklist for [website URL] covering page speed, mobile usability, responsive design elements, and mobile-specific ranking factors with priority ratings for each item."

When to Use It: When focusing on mobile optimization as part of your SEO strategy, particularly important since Google's mobile-first indexing.

Variations:

  • "List the top 10 mobile SEO issues that typically affect [industry] websites and how to fix them."
  • "Create a comparison framework to evaluate mobile vs. desktop performance for [URL] with improvement suggestions."

Additional Information Required: Website URL, current mobile performance metrics (if available), specific mobile usability concerns, and target mobile devices.

13. Voice Search Optimization Prompt

The Prompt: "Identify voice search optimization opportunities for [website/content] by analyzing conversational queries, question-based searches, and local intent phrases related to [topic/service]."

When to Use It: When adapting your SEO strategy to capture growing voice search traffic from smart speakers and mobile voice assistants.

Variations:

  • "Generate a list of 20 question-based keywords for [topic] that voice searchers might use and suggest content formats to answer them."
  • "Create FAQ content optimized for voice search around [topic] with natural language patterns."

Additional Information Required: Your products/services, target audience demographics, existing content that could be optimized, and geographic targeting information.

14. SEO-Driven Content Calendar

The Prompt: "Create a 3-month SEO content calendar for [website/blog] targeting [primary keywords/topics] with seasonal trends, search volume peaks, and content types for each piece."

When to Use It: When planning your content strategy and want to align it with SEO opportunities, seasonal trends, and business objectives.

Variations:

  • "Develop a quarterly SEO content plan focused on building topical authority in [subject area]."
  • "Generate a content calendar that targets different stages of the buyer journey with appropriate keywords for each stage."

Additional Information Required: Business goals, target keywords, seasonal business patterns, existing content performance data, and content production capacity.

15. Competitor SEO Analysis Prompt

The Prompt: "Analyze the SEO strategy of [competitor URL] including their top-performing keywords, content types, backlink profile patterns, and site structure. Identify opportunities we can leverage and gaps we can exploit."

When to Use It: When conducting competitive research and want to understand what's working for others in your space to inform your own strategy.

Variations:

  • "Compare the SEO approaches of these three competitors [URLs] and identify common successful tactics."
  • "Reverse-engineer the content strategy of [competitor] for [topic cluster] and suggest how we can create superior content."

Additional Information Required: Competitor URLs, your current SEO focus areas, specific aspects of competitor strategy you're interested in, and your competitive advantages.

Tips on How to Write Best LLM AI SEO Prompts for Chatbots

  1. Be specific with your goals - Clearly state what SEO outcome you're trying to achieve with each prompt.
  2. Include relevant context - Provide industry information, target audience details, and business specifics to get more accurate results.
  3. Specify output format - Request the exact format you need (lists, tables, paragraphs, etc.) to make the response immediately usable.
  4. Incorporate data requests - Ask for metrics, statistics, or data points to be included when relevant to make content more authoritative.
  5. Use SEO terminology correctly - Use proper SEO terms to ensure the AI understands exactly what you're asking for.
  6. Request actionable steps - Ask for specific actions rather than general advice to make outputs immediately implementable.
  7. Include competitor context - When relevant, provide competitor information to help the AI generate comparative insights.
  8. Specify content length - Indicate desired word counts or section lengths to get appropriately sized content.
  9. Request multiple options - Ask for several variations or approaches to give yourself choices.
  10. Build prompts iteratively - Start with basic prompts and refine them based on results to develop your own prompt library.

How AirOps Aids Your Content Marketing & SEO

AirOps transforms how marketing teams leverage AI for SEO and content creation by providing a structured platform for prompt management and execution. Unlike working with raw AI interfaces, AirOps offers specialized templates and workflows designed specifically for marketing and SEO tasks.

With AirOps, you can access pre-built SEO prompt templates that have been tested and refined for optimal results. These templates cover everything from keyword research to content optimization, allowing you to skip the trial-and-error phase of prompt engineering. The platform also enables you to customize and save your most effective prompts, creating a valuable asset library for your team.

What truly sets AirOps apart is its ability to integrate these AI-powered SEO tools directly into your existing workflows. This means you can seamlessly incorporate AI-generated insights into your content calendar, keyword strategy, and optimization processes without disrupting your team's established systems.

Ready to take your SEO strategy to the next level with AI? Visit AirOps today to see how our platform can help you create more effective content, uncover valuable keyword opportunities, and stay ahead of the competition with AI-powered SEO tools designed specifically for marketing teams.

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