14 AI Marketing Prompts for ChatGPT Strategies

AI marketing prompts for ChatGPT strategies help marketers leverage artificial intelligence to streamline their content creation, audience analysis, and campaign optimization. These pre-written instructions guide ChatGPT to generate specific types of marketing content tailored to your business goals.

These prompts serve as a foundation for creating everything from social media posts to email campaigns, product descriptions, and SEO content. By using well-crafted prompts, marketers can save time, maintain brand consistency, and generate fresh ideas that connect with their target audience—all while focusing their energy on strategy and creative direction rather than routine content production.

What are the Best AI Marketing Prompts for ChatGPT Strategies?

1. Audience Persona Development

The Prompt: "Create a detailed audience persona for [product/service] including demographics, psychographics, pain points, goals, and preferred communication channels."

When to Use It: When starting a new marketing campaign or refreshing your understanding of target customers to ensure messaging resonates with the right people.

Variations:

• "Develop a comparison between our primary and secondary customer personas for [product/service]."
• "Generate a day-in-the-life narrative for our ideal customer using [product/service]."

Additional Information Required: Your industry, existing customer data points, product benefits, and any market research you've already conducted.

2. Content Calendar Generator

The Prompt: "Create a 30-day content calendar for [platform] that aligns with our goal to [marketing objective] for our [product/service]."

When to Use It: When planning your content strategy for the month ahead to ensure consistent publishing and strategic content alignment.

Variations:

• "Design a content calendar that incorporates our upcoming product launch on [date]."
• "Build a multi-channel content calendar that repurposes core topics across blog, social, and email."

Additional Information Required: Your marketing goals, key dates, product information, target platforms, and any seasonal events relevant to your business.

3. Competitive Analysis Framework

The Prompt: "Compare our [product/service] with [competitor 1], [competitor 2], and [competitor 3] highlighting our unique advantages and opportunities for differentiation."

When to Use It: When you need to understand your market position or develop messaging that emphasizes your unique selling proposition.

Variations:

• "Analyze the content strategy of [competitor] and suggest ways we can fill gaps they're missing."
• "Identify potential weaknesses in [competitor]'s marketing approach and how we can capitalize on them."

Additional Information Required: Your product features, competitor names, market positioning, and any known strengths/weaknesses of competitors.

4. Social Media Caption Series

The Prompt: "Write 5 engaging social media captions for [platform] that showcase the benefits of [product/service] using our brand voice which is [tone description]."

When to Use It: When creating a batch of social media content that maintains consistent messaging while highlighting different product aspects.

Variations:

• "Create a week of Instagram captions that tell a sequential story about [product benefit]."
• "Generate social media captions that pair well with user-generated content about [product]."

Additional Information Required: Your brand voice guidelines, product details, target platform, and any hashtags or campaign themes.

5. Email Sequence Builder

The Prompt: "Design a 5-email nurture sequence for prospects who downloaded our [lead magnet] with the goal of converting them to [desired action]."

When to Use It: When setting up automated email marketing campaigns to move leads through your sales funnel.

Variations:

• "Create a re-engagement email series for dormant subscribers who haven't opened our emails in 90 days."
• "Develop a post-purchase email sequence that encourages reviews and repeat purchases."

Additional Information Required: Lead magnet details, customer journey stage, conversion goals, and any special offers you can include.

6. SEO-Optimized Blog Outline

The Prompt: "Create a detailed blog outline for an article targeting the keyword '[target keyword]' that addresses [user intent] and includes subheadings for featured snippet opportunities."

When to Use It: When planning content that needs to rank well in search engines while providing value to readers.

Variations:

• "Develop a comparison post outline for '[keyword 1] vs [keyword 2]' with FAQ sections."
• "Generate a how-to guide outline for '[keyword]' with step-by-step instructions."

Additional Information Required: Target keyword, search intent, competitor articles already ranking, and any specific points you want to cover.

7. Product Description Template

The Prompt: "Write a compelling product description for [product name] that highlights its [key features], addresses [customer pain points], and includes a clear call to action."

When to Use It: When launching new products or refreshing existing product listings to improve conversion rates.

Variations:

• "Create a technical product description for [product] that appeals to [expert audience]."
• "Write a benefits-focused product description that emphasizes the emotional impact of using [product]."

Additional Information Required: Product specifications, unique selling points, target customer profile, and primary benefits.

8. PPC Ad Copy Generator

The Prompt: "Generate 3 Google Ads headlines and 2 descriptions for [product/service] targeting the keyword '[keyword]' with a focus on [unique selling proposition]."

When to Use It: When creating or refreshing paid search campaigns to improve click-through rates and quality scores.

Variations:

• "Create Facebook ad copy variations that test different value propositions for [product]."
• "Write display ad copy in 3 different lengths (short, medium, long) for our [service] campaign."

Additional Information Required: Target keywords, character limits, landing page URL, and primary call to action.

9. Video Script Framework

The Prompt: "Create a script for a 2-minute product demonstration video for [product] highlighting how it solves [problem] for [target audience]."

When to Use It: When producing video content for websites, social media, or ads that need clear structure and messaging.

Variations:

• "Write a script for a customer testimonial video featuring [client] discussing their results with [product]."
• "Develop a script for an educational video explaining [industry concept] related to our [service]."

Additional Information Required: Product features to highlight, key selling points, video length, and target platforms.

10. Case Study Template

The Prompt: "Create an outline for a case study about how [client/company] achieved [specific results] using our [product/service], following a problem-solution-results format."

When to Use It: When documenting customer success stories to build credibility and demonstrate real-world value.

Variations:

• "Develop a case study framework that emphasizes ROI metrics for our [enterprise solution]."
• "Generate a case study outline that tells the story of [client]'s journey with our [service]."

Additional Information Required: Client details, challenge faced, solution implemented, quantifiable results, and any testimonial quotes.

11. Landing Page Copy Framework

The Prompt: "Write a conversion-focused landing page copy for [offer/product] including headline, subheadline, 3 key benefits, social proof elements, and call to action."

When to Use It: When creating dedicated pages designed to convert specific traffic sources or campaign audiences.

Variations:

• "Create a webinar registration page that emphasizes the unique value of attending [webinar title]."
• "Develop a free trial landing page that addresses common objections to trying [software product]."

Additional Information Required: Offer details, target audience pain points, unique selling proposition, and desired conversion action.

12. Marketing Survey Questions

The Prompt: "Generate 10 customer survey questions to gather insights about [specific aspect] of our [product/service] experience that will help improve our marketing."

When to Use It: When collecting customer feedback to refine your marketing messages and product positioning.

Variations:

• "Create NPS follow-up questions that dig deeper into the reasons behind customer scores."
• "Develop survey questions to understand how customers compare our [product] to competitors."

Additional Information Required: Current customer pain points, aspects of the product/service you want feedback on, and how you plan to use the data.

13. Podcast Outreach Template

The Prompt: "Write an outreach email to the host of [podcast name] pitching our [founder/expert] as a guest to discuss [topic] and how it would benefit their audience."

When to Use It: When building a podcast tour strategy to increase brand visibility and thought leadership.

Variations:

• "Create a follow-up email for podcast hosts who haven't responded to our initial pitch."
• "Develop a thank you email template for after podcast appearances that encourages sharing."

Additional Information Required: Podcast details, your expert's credentials, relevant talking points, and why this topic matters to their audience.

14. Seasonal Campaign Concept

The Prompt: "Develop a marketing campaign concept for [seasonal event/holiday] that ties our [product/service] to [relevant theme] and includes ideas for content, promotions, and messaging."

When to Use It: When planning seasonal or timely marketing initiatives to capitalize on calendar-based opportunities.

Variations:

• "Create a summer campaign that positions our [product] as essential for [summer activity]."
• "Generate a year-end campaign that connects our [service] to new year goal-setting."

Additional Information Required: Relevant season or holiday, campaign timeline, budget constraints, and marketing channels you plan to use.

Tips on How to Write AI Marketing Prompts for ChatGPT Strategies

1. Start with clear objectives - Before writing your prompt, know exactly what marketing goal you're trying to achieve with the output.
2. Be specific about format - Indicate whether you want bullet points, paragraphs, headers, or other structural elements in the response.
3. Include your brand voice - Describe your brand's tone (professional, casual, humorous, etc.) so the AI can match your company's style.
4. Add context about your industry - Provide relevant background information about your market, products, or services.
5. Specify audience targeting - Clearly identify who the content is for to ensure it addresses the right pain points and uses appropriate language.
6. Request multiple options - Ask for variations or alternatives so you have choices to select from.
7. Include examples - Share samples of content you like to help guide the AI toward your preferred style and approach.
8. Break complex requests into parts - For sophisticated marketing materials, create a series of prompts that build on each other.
9. Review and refine - Treat prompt creation as an iterative process, using the output to improve your prompts over time.
10. Test different angles - Experiment with prompts that approach your marketing challenges from different perspectives.

How AirOps Aids Your Content Marketing & SEO

AirOps transforms how marketing teams work with AI by providing a structured environment for creating, storing, and optimizing your marketing prompts. Instead of starting from scratch each time, AirOps gives you access to pre-built marketing templates that you can customize for your specific needs.

With AirOps, your marketing team can:

• Store and organize all your best-performing prompts in one central location
• Share successful prompt strategies across your marketing department
• Track which prompts generate the highest-quality marketing content
• Maintain brand consistency across all AI-generated marketing materials
• Scale your content production without sacrificing quality

The platform's intuitive interface makes it easy for marketers of all technical backgrounds to harness AI for everything from social media content to email campaigns, blog posts, and ad copy. By eliminating the guesswork in prompt engineering, you can focus on strategy and creativity rather than the mechanics of working with AI.

Ready to transform your marketing workflow? Visit AirOps today to discover how our AI prompt management platform can help your team create more effective marketing content in less time.