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Building with AI

15 Gemini Prompts for Marketing

Explore Gemini prompts for marketing that leverage Google's AI capabilities. Generate innovative campaigns that drive measurable results.

May 1, 2025
AirOps Team

Marketing professionals are constantly seeking ways to streamline their workflows and generate innovative content. Gemini, Google's advanced AI model, offers powerful capabilities for marketers looking to enhance their strategies and content creation. With the right prompts, you can leverage Gemini to develop compelling marketing materials, analyze data, and gain valuable insights into your target audience.

What Are Gemini Prompts for Marketing? These are specific instructions given to Google's Gemini AI to generate marketing-related content or analysis. Unlike basic queries, well-crafted Gemini prompts include context, parameters, and goals to produce highly relevant marketing outputs—from campaign ideas and content creation to audience analysis and performance predictions. They serve as specialized tools that marketing professionals can use to accelerate ideation, content development, and strategic planning.

What are the Best Gemini Prompts for Marketing?

1. Create a Content Strategy Roadmap

The Prompt: "Develop a 3-month content strategy roadmap for [product/service] targeting [audience demographic]. Include content types, distribution channels, key themes, and publishing cadence."

When to Use It: When planning a new product launch or refreshing your content approach for an existing offering.

Variations:

  • "Design a seasonal content strategy for Q4 focusing on [holiday/event] for our [product line]."
  • "Create a B2B content roadmap focusing on lead generation for [industry] decision-makers."

Additional Information Required: Your product or service details, target audience demographics, business goals, existing content performance data, and key messaging points.

2. Generate Social Media Campaign Ideas

The Prompt: "Create 5 social media campaign concepts for [brand] that highlight [product benefit] and encourage [specific action]. Include campaign names, core message, and platform-specific execution ideas."

When to Use It: When brainstorming new social media initiatives or refreshing your social strategy.

Variations:

  • "Develop 3 TikTok campaign concepts that showcase [product] in authentic, user-generated style."
  • "Generate Instagram Story campaign ideas that drive traffic to our website for [promotion]."

Additional Information Required: Brand voice guidelines, target platforms, campaign objectives, target audience interests, and any seasonal or timely hooks.

3. Craft Email Marketing Sequences

The Prompt: "Design a 5-email nurture sequence for [customer segment] that guides them from [initial stage] to [conversion point]. Include subject lines, key content points, and specific calls-to-action for each email."

When to Use It: When developing automated email journeys for new subscribers or specific customer segments.

Variations:

  • "Create a re-engagement email sequence for dormant customers who haven't purchased in 6 months."
  • "Develop a post-purchase email sequence that encourages product reviews and repeat purchases."

Additional Information Required: Customer segment details, typical customer journey information, product details, common objections, and your unique value proposition.

4. Analyze Competitor Marketing Strategies

The Prompt: "Analyze the marketing approach of [competitor 1], [competitor 2], and [competitor 3] in the [industry] space. Identify their key messaging themes, content types, channel focus, and apparent target audience. Suggest opportunities for differentiation."

When to Use It: During competitive research phases or when repositioning your brand in the market.

Variations:

  • "Compare our social media strategy with [competitor] and suggest areas for improvement."
  • "Analyze how [competitor] positions their [similar product] and identify gaps we could fill."

Additional Information Required: Competitor names, your current positioning, market segment focus, and specific aspects of marketing you want to compare.

5. Develop Customer Persona Profiles

The Prompt: "Create a detailed customer persona for [target segment] including demographics, psychographics, pain points, goals, objections to purchase, and preferred content consumption habits. Name this persona and describe a typical day in their life."

When to Use It: When refining your target audience understanding or developing segment-specific marketing approaches.

Variations:

  • "Develop contrasting personas for our two main customer segments and suggest different marketing approaches for each."
  • "Create a B2B buyer persona including role-specific challenges and decision-making factors."

Additional Information Required: Any existing customer data, survey results, industry demographics, and observations about your current customer base.

6. Write Conversion-Focused Landing Page Copy

The Prompt: "Write landing page copy for [product/service] targeting [specific audience] with a focus on [key benefit]. Include headline options, subheadings, feature-benefit statements, social proof elements, and compelling call-to-action text."

When to Use It: When creating new landing pages or optimizing existing ones for better conversion rates.

Variations:

  • "Create A/B test versions of landing page copy with different value proposition angles for [product]."
  • "Write landing page copy that addresses the top 3 objections for [service] purchases."

Additional Information Required: Product features and benefits, target audience pain points, unique selling propositions, and conversion goals.

7. Generate Data-Driven Content Ideas

The Prompt: "Based on these [keyword research findings/trending topics], generate 10 data-driven content ideas for our [industry] blog that would appeal to [target audience]. For each idea, suggest a compelling angle, potential data sources, and how it connects to our [product/service]."

When to Use It: When planning your content calendar based on SEO research or industry trends.

Variations:

  • "Create content ideas that bridge the gap between [trending topic] and our [product category]."
  • "Suggest data visualization content ideas based on [industry statistics] that would be highly shareable."

Additional Information Required: Keyword research data, current trending topics in your industry, target audience interests, and your content goals.

8. Craft Persuasive Ad Copy

The Prompt: "Write 5 versions of ad copy for [platform] promoting [product/service] to [target audience]. Each version should highlight a different benefit, maintain our brand voice, and include a clear call-to-action within [character limit]."

When to Use It: When creating digital advertising campaigns across different platforms.

Variations:

  • "Create Google Ads copy variations for [keyword group] that address different user intents."
  • "Write Facebook ad copy that uses emotional triggers related to [pain point/desire]."

Additional Information Required: Platform specifications, character limits, target keywords, brand voice guidelines, and key benefits to highlight.

9. Develop Thought Leadership Content Outlines

The Prompt: "Create a detailed outline for a thought leadership article on [industry topic] positioning our [brand/executive] as a forward-thinking authority. Include section breakdowns, key points to cover, industry trends to reference, and potential data points to strengthen our perspective."

When to Use It: When developing content to establish industry authority or executive branding.

Variations:

  • "Outline a contrarian thought leadership piece challenging the conventional wisdom about [industry practice]."
  • "Develop a future-focused thought leadership framework examining how [technology/trend] will transform [industry]."

Additional Information Required: Industry expertise level, brand positioning, target publication or platform, and specific topics where you want to establish authority.

10. Create Product Description Templates

The Prompt: "Generate a versatile product description template for our [product category] that highlights [key selling points]. The template should include placeholders for product-specific details while maintaining consistent brand messaging about our [unique value proposition]."

When to Use It: When standardizing product descriptions across large catalogs or preparing for new product launches.

Variations:

  • "Create seasonal product description templates that incorporate [holiday/event] themes."
  • "Develop product description templates optimized for [marketplace platform] that follow their best practices."

Additional Information Required: Product category details, key features, brand voice guidelines, and any technical specifications that should be consistently highlighted.

11. Design Customer Survey Questions

The Prompt: "Create a set of 10 customer survey questions to gather insights about [specific aspect of customer experience/product usage]. Include a mix of quantitative and qualitative questions that will help us understand [specific goal of survey]."

When to Use It: When preparing customer research or gathering feedback on products, services, or marketing effectiveness.

Variations:

  • "Design survey questions to understand customer perceptions of our brand compared to [competitors]."
  • "Create post-purchase survey questions that help identify opportunities for cross-selling."

Additional Information Required: Survey objectives, target respondents, specific areas of interest, and how you plan to use the resulting data.

12. Develop Seasonal Marketing Campaign Concepts

The Prompt: "Create 3 comprehensive campaign concepts for our [product/service] tied to [seasonal event/holiday]. For each concept, include a campaign name, central theme, key messaging points, channel strategy, and promotional ideas that align with our brand values."

When to Use It: When planning seasonal marketing initiatives that need to stand out from typical holiday promotions.

Variations:

  • "Design a summer campaign concept that creates urgency without relying on discounting."
  • "Develop a year-end campaign that ties our product benefits to New Year's resolutions."

Additional Information Required: Seasonal timing, budget constraints, previous seasonal performance data, brand positioning, and campaign objectives.

13. Create Content Repurposing Strategies

The Prompt: "Develop a strategy to repurpose our [existing content piece] into 8 different formats for various channels. For each format, explain how to adapt the core content, which platform it's best suited for, and how to optimize it for that specific channel."

When to Use It: When maximizing the value of high-performing content or extending the lifespan of resource-intensive content pieces.

Variations:

  • "Create a repurposing plan for our [webinar] content across owned, earned, and paid media."
  • "Develop a strategy to transform our [research report] into multiple lead generation assets."

Additional Information Required: Original content details, target platforms, content performance data, and specific goals for the repurposed content.

14. Generate Value Proposition Variations

The Prompt: "Create 5 different value proposition statements for our [product/service] each focusing on a different customer benefit or pain point. Each statement should be concise, memorable, and differentiate us from [competitors]."

When to Use It: When refining your core messaging or testing different positioning approaches.

Variations:

  • "Develop value propositions for each of our customer segments highlighting benefits most relevant to them."
  • "Create value proposition statements that address different stages of the buyer's journey."

Additional Information Required: Product benefits, customer pain points, competitive landscape, brand voice, and target audience characteristics.

15. Design Marketing Experiment Frameworks

The Prompt: "Create a framework for testing [specific marketing element] across our [channel]. Include hypothesis formation, variables to test, success metrics, timeline, and analysis approach. Provide 3 specific test ideas we could implement immediately."

When to Use It: When implementing data-driven marketing optimization or building a culture of experimentation.

Variations:

  • "Design an A/B testing plan for our email subject lines to improve open rates."
  • "Create a multivariate testing framework for our product page to increase conversion rate."

Additional Information Required: Current performance metrics, available testing tools, team capabilities, and specific elements you want to optimize.

Tips on How to Write Gemini Prompts for Marketing

  1. Start with clear objectives: Begin each prompt by defining what you want to achieve, whether it's generating content, analyzing data, or developing strategy.
  2. Provide relevant context: Include information about your brand, audience, industry, and any constraints to make outputs more relevant.
  3. Use specific parameters: Request exact formats, word counts, or stylistic elements to get more usable results.
  4. Include examples when possible: Reference existing content you like or specific approaches to guide Gemini's output.
  5. Break complex requests into parts: For comprehensive projects, use a series of connected prompts rather than one massive request.
  6. Request multiple options: Ask for variations or alternative approaches to give yourself choices.
  7. Specify your audience: Always mention who the content is for to ensure appropriate tone and messaging.
  8. Include brand guidelines: Mention voice, tone, and style requirements to maintain brand consistency.
  9. Request actionable outputs: Ask for practical, implementation-ready content rather than theoretical concepts.
  10. Iterate and refine: Use initial outputs as starting points, then follow up with more specific prompts to refine the results.

How AirOps Aids Your Content Marketing & SEO

AirOps takes the power of AI prompting to the next level by providing a specialized platform designed specifically for marketing teams. While manual prompting in Gemini can be effective, AirOps offers a structured environment that dramatically improves efficiency and results.

With AirOps, marketing teams can:

  • Access pre-built marketing prompt templates designed by industry experts
  • Save and organize custom prompts for consistent brand messaging
  • Collaborate with team members on prompt development and refinement
  • Track prompt performance to identify what works best for your specific needs
  • Integrate AI-generated content directly into your marketing workflow
  • Scale content production while maintaining quality standards

The platform removes the guesswork from prompt engineering, allowing marketers to focus on strategy rather than struggling with prompt wording. This means faster content production, more consistent outputs, and better overall marketing results.

For organizations serious about leveraging AI in their marketing efforts, AirOps provides the infrastructure needed to transform occasional AI experimentation into a systematic part of your marketing process. Visit their website today to see how their specialized prompt platform can elevate your marketing team's productivity and performance.

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