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Webinar: Create High-Performing B2B Content That Drives Conversions with Andy Crestodina

AirOps Team
September 9, 2025
TL;DR

Content teams are under pressure to deliver more. That means faster, smarter, and with a clear impact on growth.

Ready to move beyond ad-hoc articles and build a content program that actually performs? This session is for you.

Join us for a hands-on breakdown of the systems, research, and workflows behind top-performing B2B content. You’ll get practical frameworks, real-world tactics, and the latest thinking on what works now.

Andy Crestodina, CMO & Co-Founder of Orbit Media Studios, is a leading authority on B2B content strategy.

What You’ll Learn:

  • How to take content from idea to publication using repeatable, proven processes
  • Ways to use research, expert input, and data to build authority and stand out
  • How to adapt SEO and promotion strategies for the new reality of AI search
  • Practical tips for formatting, editing, and collaborating for the best content
  • Methods to measure both short- and long-term content impact

Who Is This For?

  • SEO & Content Leaders – Create content that connects with your audience
  • Growth & Marketing Teams – Uncover new ways to drive engagement and pipeline
  • Agencies & Consultants – Bring fresh frameworks to your clients and stay ahead of industry shifts

Event Details

  • Date: September 23, 2025
  • Time: 2 PM ET, 11 AM PT
  • Location: Zoom

Why You Should Attend

This is your opportunity to learn directly from one of the most respected minds in B2B content for tips you can use right away.

Save your spot now and create content with impact.

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Table of Contents

Part 1: How to use AI for content workflows - ship winning content with AI

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