BrightEdge tracks your AI visibility. AirOps turns AI visibility into revenue.
- See how your brand shows up across five AI engines and Google in a single per-URL dashboard that connects citations and search performance to engagement data
- Scale content creation and publishing through multi-step workflows with direct connections to seven CMS platforms and built-in human review gates
- Govern every piece of content with centralized Brand Kit rules and Knowledge Bases so quality stays consistent at volume
Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Chime went from being recommended in 24 to 68 priority questions
George Bonaci VP of Growth, Ramp
Nicole Baer, CMO, Carta
50% cut in production costs, thanks to the elimination of external agencies and manual tasks.
Marcio Arnecke, CMO, Apollo
Why Customers Choose AirOps to Go Beyond Visibility
Watching trends while traffic slips away is not a winning strategy. Only AirOps gives you the system to produce quality content that earns citations.
and agents alike
Get prime placement in AI Search by improving the structure, clarity, and quality of your content.
Brand Kits
Create content that sounds like your brand by weaving in your brand voice, personas, and expertise.
Our experts help brands like Carta and Rippling build workflows and train their teams to move faster with confidence.
What sets AirOps apart from BrightEdge
AirOps is built to close the loop between insight and action in Answer Engine Optimization (AEO). Where BrightEdge gives enterprise teams deep keyword research through DataCube and AI citation tracking through AI Hyper Cube, AirOps combines those visibility signals with the workflows and CMS publishing needed to act on them, governed by centralized brand rules. Your team identifies a content gap in Page360, builds the brief, runs it through Quill, publishes to your CMS, and measures the citation lift without leaving the platform. The result is a compounding system where every action feeds back into the next decision.
What our customers are saying
“AirOps is unlike any other AI tool we’ve seen. We’ve been able to drop our agency and focus on the highest value initiatives in weeks”
Nick Fairbain
VP Growth Marketing, Chime
“Our brand visibility score hit a high of 28% after we refreshed content. We saw a 56% increase in subscriptions in 30 days that corresponds to content engineered for agents."
George Bonaci
VP of Growth and Demand, Ramp
“With AirOps, we grew AI-attributed signups from 2% to over 10% in under a year with zero headcount growth. Just sharper workflows and faster loops.”
Josh Grant
VP of Growth, Webflow
AirOps vs. BrightEdge
Which platform is right for your team?
Track visibility across AI search
AirOps unifies AI citation data with Google Search Console (GSC) clicks and Google Analytics 4 (GA4) engagement in Page360, a single per-URL dashboard where your team can prioritize actions based on real traffic. BrightEdge tracks AI visibility through AI Catalyst and AI Hyper Cube, but those modules sit apart from SEO reporting, so teams toggle between tools to connect insights. AirOps also surfaces Prompt Discovery from four intent sources and Query Fan-outs, the sub-queries AI engines run behind each prompt, giving your team visibility into signals BrightEdge does not capture.
Content creation, refresh, and publishing workflows
AirOps gives your team a visual workflow builder for creating multi-step content pipelines, from research and brief generation through writing, human review, and direct CMS publishing across seven platforms, all governed by centralized Brand Kit rules. BrightEdge offers Copilot for individual content drafts and Autopilot for SEO element updates, but neither supports multi-step orchestration or bulk execution across hundreds of pages.
Native integrations
AirOps connects your entire stack from day one with 30+ native integrations spanning seven CMS platforms, five SEO research tools, five project management tools, data warehouses like Snowflake and BigQuery, and 20+ AI models. BrightEdge integrates with GA4, Adobe Analytics, GSC, and Majestic, but lacks native connections to project management tools and most SEO platforms beyond Majestic, with CMS support limited to four platforms through Autopilot. AirOps also offers an MCP connector with 35+ tools for extending workflows into external AI agents.
SEVERAL CMS platforms
(Webflow, Contentful,
WordPress, Ghost,
and more)
Email and live chat support
AirOps pairs every enterprise account with an embedded Content Engineer and solution architect who builds workflows alongside your team, not just answers tickets. BrightEdge offers dedicated customer success managers and bi-weekly syncs, along with BrightEdge Certified, a seven-module self-paced training program. AirOps goes further with live cohort trainings through the Content Engineering Certification, a structured program across three tracks that builds lasting capability your team owns.
How Chime Increased AI Search Citations 3x with AirOps
Frequently Asked Questions
AirOps vs Profound: Which is better?
Which is better: AirOps or BrightEdge?
AirOps is better for teams that need to turn AI visibility insights into published, optimized content at scale. BrightEdge is better suited for teams that want deep keyword research data and enterprise SEO auditing without changing their content production workflow.
BrightEdge offers strong competitive intelligence through AI Hyper Cube and extensive keyword data through DataCube, covering 92 countries and 47 languages. Where BrightEdge stops is execution: there are no multi-step workflows or bulk content operations, and CMS publishing is limited to SEO elements like titles and meta descriptions.
AirOps fills that gap with end-to-end workflows that take your team from insight to published content, governed by centralized Brand Kit rules and measured against the same AI visibility metrics that surfaced the opportunity.
What features does AirOps offer that BrightEdge does not?
AirOps offers several capabilities BrightEdge lacks:
Quill, AirOps' AI execution engine, for running multi-step content Playbooks across creation, refresh, optimization, and publishing at scale
Page360 unified view for connecting AI citations with GSC clicks and GA4 engagement in a single per-URL dashboard
Prompt Discovery from four intent sources (AI search, People Also Ask, community forums, keyword data) for uncovering the questions buyers ask before reaching your site
Grids for bulk operations across hundreds of content rows simultaneously
Brand Kit for centralized brand governance including voice, tone, writing rules, audiences, regions, and product lines
AirOps MCP with 35+ tools for connecting workflows to external AI agents and development environments
Offsite for tracking and optimizing brand visibility in AI answers that cite third-party sources
Copilot for conversational AI assistance within the AirOps platform
Query Fan-outs revealing the sub-queries AI engines run behind each prompt
Closed-loop execution that ties every content action back to the visibility metrics it was designed to move
Does BrightEdge just surface opportunities, or can it execute on them?
BrightEdge surfaces opportunities through AI Hyper Cube and DataCube, and it can automate a narrow set of SEO elements through Autopilot. Autopilot handles titles, meta descriptions, H1 tags, and canonical URLs across four CMS platforms (WordPress, Optimizely, Adobe, Drupal), but it does not create or refresh full content. Copilot generates individual content briefs and drafts, but there is no workflow orchestration connecting those outputs to publishing or measurement.
AirOps closes the full loop: identify the gap in Page360, build the content through Quill-powered workflows with brand governance and human review gates, publish directly to your CMS, and measure the citation and traffic impact in the same dashboard. BrightEdge shows you what needs fixing; AirOps builds the system that fixes it at scale.
How do AirOps workflows differ from BrightEdge's automation?
BrightEdge automation centers on Autopilot, which manages SEO elements (titles, metas, H1s) through CMS plugins, and Copilot, which generates individual content drafts. Neither supports custom workflow building or conditional logic, and bulk execution is not available. Teams that need to operate at scale must export data and use third-party tools to connect research to production.
AirOps Workflow Studio is a visual builder where your team creates multi-step content pipelines with conditional branching, loops, human review checkpoints, code execution steps, and parallel processing. Grids let you run those workflows across hundreds of rows simultaneously. Workflows connect to 30+ native integrations including seven CMS platforms for direct publishing, so content moves from insight to live page without manual handoffs. Campaigns automate recurring execution by combining strategy Playbooks with resource scoping and triggers.
How does AirOps track AI search visibility compared to BrightEdge?
Both platforms track AI search visibility, but they cover different engines and present data differently. AirOps tracks five AI platforms: ChatGPT, Gemini, Perplexity, Google AI Mode, and Google AI Overviews. BrightEdge tracks three primary platforms: ChatGPT, Perplexity, Google AI Overviews.
BrightEdge reports AI visibility through AI Catalyst (included in all subscriptions) and deeper competitive intelligence through AI Hyper Cube, but these modules operate separately from SEO and web analytics reporting. AirOps unifies AI citation data with GSC clicks and GA4 engagement in Page360, a single per-URL view. A page losing AI citations but gaining organic traffic signals a different action than a page declining across both channels, and Page360 surfaces that distinction without toggling between tools.
Can AirOps replace both BrightEdge and my content creation tools?
Yes. AirOps replaces multiple tools by combining AI and SEO visibility tracking, workflow orchestration, bulk content operations, 7 native CMS integrations, and team collaboration in one system. Teams using BrightEdge still need separate tools for content workflow automation, bulk publishing operations, and connecting to most modern CMS platforms. AirOps handles all of this natively.
What is the pricing difference between AirOps and BrightEdge?
BrightEdge does not publish pricing. The pricing page returns a 404 and all plans require a sales conversation. Third-party estimates range from $1,000 to $12,500 per month, with average enterprise contracts around $127,080 per year. BrightEdge uses a per-seat, per-domain, per-module model with annual contracts as the minimum commitment, and many enterprise agreements lock in for two to three years.
AirOps publishes pricing on its website. Insights starts free with 1,000 tasks per month. The Pro plan runs at approximately $1,999 per month with unlimited seats and multi-engine AI visibility across 75,000 tasks. Pages and Enterprise plans are custom-priced. AirOps bills based on task execution, not per-seat licensing, so your entire team can access the platform without per-user fees.
The total cost comparison goes beyond subscription price. BrightEdge provides visibility and research, but teams still need separate subscriptions for content workflows, CMS publishing, project management, and bulk operations. AirOps combines visibility tracking with content execution in one platform, reducing the number of subscriptions in your stack.
How hard is BrightEdge to operationalize day to day?
BrightEdge gives your team deep research data and AI visibility signals, but turning those signals into published content requires significant manual work. Bulk content operations need API access and developer resources. Workflow automation requires third-party tools at additional cost. CMS publishing through Autopilot covers only SEO elements across four platforms, so full content updates still go through your existing production process. Team collaboration is per-seat, which limits access as programs scale.
BrightEdge excels at keyword intelligence (DataCube covers 92 countries with proprietary volume data) and technical SEO auditing (ContentIQ handles millions of pages). AirOps excels at operationalizing those insights: Workflow Studio for multi-step content pipelines, Grids for bulk execution, seven CMS integrations for direct publishing, unlimited seats on Pro and Enterprise plans, Page360 for unified performance tracking, and pre-built Power Agents for common tasks. BrightEdge tells you what to optimize; AirOps provides the infrastructure to execute at scale.