AirOps vs. Brightedge

BrightEdge stops at data. AirOps builds the content engine that wins AI search and SEO.

Page360 unifies AI citations, SEO, and web analytics. BrightEdge splits them across tools.

Go from insight to published content without leaving the platform.

Scale brand-governed content workflows with Brand Kits and Knowledge Bases.

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Rated 4.6/5
Insights
Action
JOIN THE BEST BRANDS IN THE WORLD WINNING ON AIROPS
6% increase in AI-atttributed signups in days

Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT

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Case study
3x increase in AI search citations

Chime went from being recommended in 24 to 68 priority questions

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"The quality of our content since using Air Ops has honestly increased pretty significantly. "

George Bonaci VP of Growth, Ramp

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Case study
"AirOps isn’t just about velocity. It’s allowing us to scale without losing our brand’s human touch."

Nicole Baer, CMO, Carta

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How To Use AirOps for Reddit with Connor Beaulieu of LegalZoom

Webinar

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How Docebo Captured a 25% Share of Voice Lead with AirOps

50% cut in production costs, thanks to the elimination of external agencies and manual tasks.

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“As CMO at Apollo.io, I've witnessed firsthand how AI is transforming marketing from a cost center into a precision revenue engine.”

Marcio Arnecke, CMO, Apollo

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Why Customers Choose AirOps to Go Beyond Visibility

Watching trends while traffic slips away is not a winning strategy. Only AirOps gives you the system to produce quality content that earns citations.

Win over humans
and agents alike

Get prime placement in AI Search by improving the structure, clarity, and quality of your content.

Fuel better content with
Brand Kits

Create content that sounds like your brand by weaving in your brand voice, personas, and expertise.

Content engineers, working alongside your team

Our experts help brands like Carta and Rippling build workflows and train their teams to move faster with confidence.

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What sets AirOps apart from Brightedge

AirOps is built to help teams execute content operations at scale, not just report on them. While BrightEdge excels at enterprise rank tracking and technical auditing, it leaves content execution to your team or to Autopilot's risky zero-touch automation. AirOps combines unified analytics with multi-step workflow orchestration and bulk content operations so teams can continuously create, refresh, and optimize performance across AI search and SEO in one system.

Capabilities
Track visibility across AI search
Benchmark competitors in AI search
Analyze AI citations and sentiment
Track AI visibility, SEO, and conversions in one dashboard
Identify content gaps and opportunities
Content creation, refresh, and publishing
workflows
Publish content directly to CMS platforms
7 Platforms
4 PLATFORMS
Manage brand through a centralized system
Access SEO tools natively
Sync with project management tools
Track and optimize offsite AI visibility

What our customers are saying

“AirOps is unlike any other AI tool we’ve seen. We’ve been able to drop our agency and focus on the highest value initiatives 
in weeks”

Nick Fairbain

VP Growth Marketing, Chime

“Our brand visibility score hit a high of 28% after we refreshed content. We saw a 56% increase in subscriptions in 30 days that corresponds to content engineered for agents."

George Bonaci

VP of Growth and Demand, Ramp

“With AirOps, we grew AI-attributed signups from 2% to over 10% in under a year with zero headcount growth. Just sharper workflows and faster loops.”

Josh Grant

VP of Growth, Webflow

Ready to Win in AI Search

Schedule a demo to get your AEO visibility audit and learn how to boost your performance across ChatGPT, Gemini, and Perplexity.

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AirOps vs Brightedge:
Which platform is right for your team?

Search VISIBILITY

AirOps gives you unified AI and SEO visibility. BrightEdge splits it across tools.

BrightEdge tracks AI visibility through a separate add-on (AI Catalyst) while SEO data lives elsewhere. AirOps Page360 unifies AI citations, search performance, and web analytics in one view — no toggling, no stitching.

Features
AI platforms tracked
5+
3
AI search visibility

AI Catalyst

Unified AI visibility, SEO, and web analytics dashboard
Content opportunity prioritization

Opportunity Forecasting and Intent Signal exist, but no direct link to content execution

AI offsite visibility and optimization
WORKFLOW AUTOMATION

AirOps goes from insight to published content. BrightEdge stops at the report.

BrightEdge surfaces opportunities but leaves execution to you, or to Autopilot, which users report has broken site builds. AirOps' native workflow builder and Grid let teams orchestrate, review, and publish content at scale without tool switching or technical risk.

Features
Content creation, refresh & publishing
workflows
Power Agents

Pre-built, reusable

workflow components

Multi-step content workflow

Autopilot automates technical fixes only

Centralized brand context hub

Content Advisor supports tone of voice selection; no centralized brand governance system

Centralized knowledge bases
Real-time collaboration
integrations

Connect AirOps with your entire stack from day one.

BrightEdge integrates deeply with Adobe, Coremetrics, and Tableau, legacy enterprise stacks. AirOps connects natively with the modern marketing stack: 7 CMS platforms, data warehouses, SEO tools, and project management, ready to use without developer handoffs.

Features
Native integrations
NO PUBLIC INFO
MCP / Claude Connector
Data warehouses

BigQuery,

Snowflake,

Postgres

CMS integrations

SEVERAL CMS platforms

(Webflow, Contentful,

WordPress, Ghost,

and more)

Optimizely and Adobe Marketing Cloud for Autopilot only,; NO CMS PUBLISHING

Web analytics

Google Analytics and

Google Search Console

GA4, GA360, Adobe Analytics, Coremetrics

SEO research tools

SEMrush, Ahrefs,

Moz, and more

Majestic and Moz for backlinks; no direct Semrush/Ahrefs workflow integration

Project management tools

Asana, ClickUp,

Airtable, Notion,

and more

Support AND Enablement

AirOps pairs hands-on support with built-in enablement.

BrightEdge provides dedicated CSMs who guide strategy, but the work stays with your team. AirOps embeds solution architects and content engineers directly, runs live cohort trainings, and offers fully managed offsite services when you need execution, not just guidance.

Features
Email and live chat support
Embedded content engineer / solution architect
Fully managed Offsite service
Private enterprise enablement
Live cohort trainings

300+ Content Engineers

trained to date

How Webflow scaled content 5x in days with AirOps

Frequently Asked Questions

AirOps vs Brightedge: Which is better?
What features does AirOps offer that BrightEdge does not?
Does BrightEdge just surface opportunities, or can it actually execute the fixes?
How do AirOps workflows differ from BrightEdge's automation?
How does AirOps track AI search visibility compared to BrightEdge?
Can AirOps replace both BrightEdge and my content creation tools?
What is the pricing difference between AirOps and BrightEdge?
How hard is BrightEdge to operationalize day to day?