AI search turned a simple truth into a daily operational nightmare: web pages are never "done."

They age. They drift. They stop matching what people ask. And now that AI Search agents have effectively massive attention spans, able to read far more than any human reviewer ever could, they’ve exposed how out-of-date most sites really are.

Everyone knows their content is aging. The difference now is: AI systems expose this too too, and it’s costing you customers.

This creates a new priority for marketing teams: treat pages less like static deliverables and more like living marketing assets-assets that must be maintained to stay discoverable, trusted, and repeatedly referenced across search and AI.

But maintenance of your content breaks down because the signals you need to act are fragmented:

• SEO performance lives in Search Console
• Engagement lives in GA4
• AI visibility and citations live in AirOps
• Freshness lives in the CMS (or a spreadsheet)

When that view is fragmented, two things fail:

1. Decision-making slows down. Prioritization becomes debate, not execution.
2. Actions get less precise. Humans and agents end up optimizing blind- missing the exact questions, intents, and gaps that matter right now.

Page360 fixes this as the data layer for agent-driven content growth.

It’s a single experience and shared source of truth that accelerates prioritization and enables precision action—so humans and agents can do higher-quality, higher-impact work.

Page360 Brings Together:

• AI search signals: citations, citation rate, prompts across ChatGPT, AI Mode and more
• Google Search Console: clicks, impressions, CTR, position
• GA4: sessions, traffic sources, on-page behavior
• Freshness: page age / last updated (critical for AI Search)

All in one place - with incredible granular filters designed for how content teams actually work.

For example:

• “Almost page one” opportunities
• Meaningful declines
• Pages being cited for a specific set of Questions
• Pages receiving traffic from ChatGPT, mapped against rankings and engagement
• High-citation pages that are aging out

Instead of exporting data and switching tabs, you can see how discovery, engagement, and AI visibility relate in a single slice of your universe, then move to action and victory ✌️.

Transform Your Workflow Content Outputs

Effective marketing leverage from AI requires an incredible context foundation. Page360 is the only context layer that provides the full performance picture to agents in Workflows.

This is a secret weapon for Content Engineering because it makes every workflow page-aware. When creating agents, you can now fetch the complete picture of a page, so updates are grounded in performance reality and AI visibility, not generic best practices.

This transforms output quality because workflows can answer:

• What questions is this page being cited for (and which ones it’s missing)?
• Is performance dropping because discovery is down—or engagement is down?
• Is the page aging out in a fast-moving topic?
• What changes are most likely to improve citations and traffic?

The effect on outputs is dramatic.

Get a Quick Win: Refresh Content for AI Search Overlap

Content is 3x more likely to get cited if it’s less than 3 months old.

Refresh one of the highest-ROI motions in modern content teams today, if you can do it with precision.

Page360 shows you exactly where to focus by combining three critical signals:

1. AI prompts and citations. See the prompts your pages are being cited or mentioned for in AI answers. Understand what models like ChatGPT are reading your content for. This reveals intent far more clearly than keywords alone.‍
2. SEO performance signals. Layer those AI prompts against clicks, impressions, rankings, and CTR to understand which pages already have demand and where performance is softening.‍
3. Page age and freshness. Page360 highlights how recently a page has been updated, making it easy to spot valuable content that’s aging out and losing relevance in fast-moving topics.

When you bring those together, a high-impact pattern emerges: Pages that already perform, already get cited, but aren’t fully answering today’s questions.

That’s your highest-impact refresh opportunity.

Instead of guessing what to add, teams can use the exact AI prompts their content appears for to expand sections, clarify answers, improve structure, and better “speak the language” AI systems are looking for.

The result is content that performs better across search and AI discovery.

One Source of Truth for What to Fix Next

“Marketers have spent years optimizing for search and web analytics, and now AI search has completely changed the rules,” said Alex Halliday, Co-founder and CEO of AirOps. “Each of these systems now influences the other, yet they remain disconnected and siloed. Page 360 gives teams one source of truth for how their content performs everywhere and the ability to take action the moment they see an opportunity.”

Across AirOps customers, targeted refresh programs have delivered more than 40% lifts in traffic, showing how quickly results add up when teams know exactly where to focus.

Built for Practitioners and Leaders

Page360 supports both day-to-day execution and performance accountability:

• Practitioners (Content Engineers, SEO/AEO leads, content and growth marketers) use Page360 to prioritize work and ship updates quickly.
• Leaders (CMOs, Heads of Content, digital marketing leaders) use it for visibility, prioritization, and a clear view of what’s driving results.

In a world where AI search rewards maintained, high-clarity content, Page360 is the system that keeps your most important assets alive—and makes your team faster, sharper, and more effective.

To learn more, book a call with the AirOps team today.