AirOps vs. Profound

Profound shows visibility. AirOps turns insights into content that wins AI search and SEO.

See what’s working and where content is slipping across AI search and Google

Generate and refresh content automatically using on-brand, AI-powered workflows

Scale content delivery without sacrificing quality or consistency

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Rated 4.6/5
Insights
Action
JOIN THE BEST BRANDS IN THE WORLD WINNING ON AIROPS
6% increase in AI-atttributed signups in days

Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT

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Case study
3x increase in AI search citations

Chime went from being recommended in 24 to 68 priority questions

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Case study
"The quality of our content since using Air Ops has honestly increased pretty significantly. "

George Bonaci VP of Growth, Ramp

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Case study
"AirOps isn’t just about velocity. It’s allowing us to scale without losing our brand’s human touch."

Nicole Baer, CMO, Carta

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Case study
How To Use AirOps for Reddit with Connor Beaulieu of LegalZoom

Webinar

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Case study
How Docebo Captured a 25% Share of Voice Lead with AirOps

50% cut in production costs, thanks to the elimination of external agencies and manual tasks.

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Case study
“As CMO at Apollo.io, I've witnessed firsthand how AI is transforming marketing from a cost center into a precision revenue engine.”

Marcio Arnecke, CMO, Apollo

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Case study

Why Customers Choose AirOps to Go Beyond Visibility

Watching trends while traffic slips away is not a winning strategy. Only AirOps gives you the system to produce quality content that earns citations.

Win over humans
and agents alike

Get prime placement in AI Search by improving the structure, clarity, and quality of your content.

Fuel better content with
Brand Kits

Create content that sounds like your brand by weaving in your brand voice, personas, and expertise.

Content engineers, working alongside your team

Our experts help brands like Carta and Rippling build workflows and train their teams to move faster with confidence.

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What sets AirOps apart from Profound

AirOps is built to help teams act on AI search insights, not just measure them. While Profound focuses on visibility and reporting, AirOps combines analytics with content creation, refresh, and optimization workflows so teams can continuously improve performance across AI search and SEO in one system.

Capabilities
Track visibility across AI search
Benchmark competitors in AI search
Analyze AI citations and sentiment
Track AI visibility, SEO, and conversions in one dashboard

AI ONLY

Identify content gaps and opportunities
Create, refresh, and publish content through workflows
LIMITED
Publish content directly to CMS platforms
7 Platforms
2 platforms
Manage brand through a centralized system
Access SEO tools natively
Sync with project management tools
Track and optimize offsite AI visibility

What our customers are saying

“AirOps is unlike any other AI tool we’ve seen. We’ve been able to drop our agency and focus on the highest value initiatives 
in weeks”

Nick Fairbain

VP Growth Marketing, Chime

“Our brand visibility score hit a high of 28% after we refreshed content. We saw a 56% increase in subscriptions in 30 days that corresponds to content engineered for agents."

George Bonaci

VP of Growth and Demand, Ramp

“With AirOps, we grew AI-attributed signups from 2% to over 10% in under a year with zero headcount growth. Just sharper workflows and faster loops.”

Josh Grant

VP of Growth, Webflow

Ready to Win in AI Search

Schedule a demo to get your AEO visibility audit and learn how to boost your performance across ChatGPT, Gemini, and Perplexity.

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AirOps vs Profound:
Which platform is right for your team?

Search VISIBILITY

AirOps gives you the complete picture: AI visibility and SEO in one place

While Profound treats SEO, analytics, and AI citations as disconnected data points, AirOps unifies them into a single holistic view. With smarter context, AirOps content agents produce stronger outputs.

Features
AI platforms tracked
5+
4+
AI search visibility
Unified AI visibility, SEO, and web analytics dashboard
Content opportunity prioritization
AI offsite visibility and optimization
WORKFLOW AUTOMATION

Don’t just find gaps.
Take action with AirOps.

Built to move from strategy to execution in one system, AirOps lets teams create, update, and optimize content at scale using repeatable workflows that stay on brand and remove manual handoffs.

Features
Content creation, refresh & publishing
workflows
Limited
Power Agents

Pre-built, reusable

workflow components

Multi-step content workflow
Centralized brand context hub
Centralized knowledge bases
Real-time collaboration
integrations

Connect AirOps with your entire stack from day one

Designed as a central hub in your modern data stack, AirOps connects data warehouses, headless CMSs, and analytics tools so teams can collaborate, execute, and ship optimizations without exporting data or switching platforms.

Features
Native integrations
~12
MCP / Claude Connector
Data warehouses

BigQuery,

Snowflake,

Postgres

CMS integrations

SEVERAL CMS platforms

(Webflow, Contentful,

WordPress, Ghost,

and more)

2 CMS platform

(WordPress and

Sanity only)

Web analytics

Google Analytics and

Google Search Console

Google Analytics

only

SEO research tools

SEMrush, Ahrefs,

Moz, and more

Project management tools

Asana, ClickUp,

Airtable, Notion,

and more

Support AND Enablement

AirOps pairs hands-on support with built-in enablement

We don't just manage the help desk. Our solution architects, content engineers, and live training programs build lasting capability across your entire team, plus fully managed offsite services when you need them.

Features
Email and live chat support
Embedded content engineer / solution architect
Fully managed Offsite service
Private enterprise enablement
Live cohort trainings

300+ Content Engineers

trained to date

How Webflow scaled content 5x in days with AirOps

Frequently Asked Questions

AirOps vs Profound: Which is better?
What features does AirOps offer that Profound AI does not?
Does Profound just show AI visibility data, or can it actually help me fix the problem?
How do AirOps refresh workflows differ from Profound?
How does AirOps track AI search visibility compared to Profound AI?
Can AirOps replace both Profound AI and my content creation tools?
Is Profound worth the price for a mid-market or growth company?
How hard is Profound to operationalize day to day?