Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Chime went from being recommended in 24 to 68 priority questions
George Bonaci VP of Growth, Ramp
Nicole Baer, CMO, Carta
50% cut in production costs, thanks to the elimination of external agencies and manual tasks.
Marcio Arnecke, CMO, Apollo
Why Customers Choose AirOps to Go Beyond Visibility
Watching trends while traffic slips away is not a winning strategy. Only AirOps gives you the system to produce quality content that earns citations.
and agents alike
Get prime placement in AI Search by improving the structure, clarity, and quality of your content.
Brand Kits
Create content that sounds like your brand by weaving in your brand voice, personas, and expertise.
Our experts help brands like Carta and Rippling build workflows and train their teams to move faster with confidence.
What sets AirOps apart from Botify
AirOps turns AI search insights into executed content at scale. While Botify focuses on enterprise technical SEO infrastructure, AirOps combines unified Page360 analytics with workflow automation and native CMS publishing so teams can create, optimize, and ship content without engineering dependencies.
What our customers are saying
“AirOps is unlike any other AI tool we’ve seen. We’ve been able to drop our agency and focus on the highest value initiatives in weeks”
Nick Fairbain
VP Growth Marketing, Chime
“Our brand visibility score hit a high of 28% after we refreshed content. We saw a 56% increase in subscriptions in 30 days that corresponds to content engineered for agents."
George Bonaci
VP of Growth and Demand, Ramp
“With AirOps, we grew AI-attributed signups from 2% to over 10% in under a year with zero headcount growth. Just sharper workflows and faster loops.”
Josh Grant
VP of Growth, Webflow
AirOps vs. Botify
Which platform is right for your team?
AirOps gives you the complete picture: AI visibility and SEO in one place
Botify splits performance across separate tools for technical SEO, GSC data, and AI citations. AirOps Page360 unifies SEO, analytics, and AI citations in one view for faster decision-making.
One platform from analysis to publishing, no API or engineering required
Botify's automation requires technical setup through PageWorkers and API integration. AirOps provides visual workflow builders and Grids that let marketing teams execute bulk operations without developer resources.
Pre-built, reusable
workflow components
Connect AirOps with your entire stack from day one
AirOps natively integrates with your CMS to publish optimizations directly. Botify provides analytics and infrastructure tools but requires API work for content management workflows.
SEVERAL CMS platforms
(Webflow, Contentful,
WordPress, Ghost,
and more)
AirOps pairs hands-on support with built-in enablement
Live training sessions and offsite services help your team operationalize AEO and SEO faster. We build capability where you work, not just through self-serve resources.
How Webflow scaled content 5x in days with AirOps
Frequently Asked Questions
Which is better: AirOps or Botify?
AirOps is better for teams that need to turn AI search insights into executable content workflows at scale. Botify is better for enterprises with massive technical SEO challenges requiring deep infrastructure integration and bot-level rendering optimization.
What features does AirOps offer that Botify does not?
AirOps offers several capabilities Botify lacks:
- Workflow builder for multi-step content pipelines with branching logic
- Grids for bulk content operations accessible to non-developers
- Brand Kits with segmentation by product lines, audiences, and regions
- Knowledge Bases for grounding AI in proprietary databases and documents
- 7+ native CMS integrations (Webflow, WordPress, Shopify, Sanity)
- Page360 unified analytics combining AI citations, GSC, and GA4
- 40+ AI model options with bring-your-own-API-key support
Does Botify just show optimization scores, or can it actually automate execution?
Botify offers execution automation through PageWorkers (metadata changes via JavaScript injection), SpeedWorkers (pre-rendered page delivery to bots), and SmartContent (automated meta generation). However, these tools focus on technical SEO fixes and metadata optimization, not content workflow orchestration.
AirOps automates the entire content workflow by identifying underperforming pages in Page360, running multi-step optimization workflows, and publishing updates directly to your CMS through Grids. Botify fixes technical barriers to ranking; AirOps builds the system that creates optimized content at scale.
How do AirOps workflows differ from Botify's automation?
Botify's Activation suite automates technical SEO tasks like rendering optimization, sitemap generation, and metadata deployment. These are powerful for infrastructure-level improvements but don't address content operations.
AirOps provides a visual Workflow builder for creating multi-step content pipelines with branching logic and quality checks, then executes them at scale through Grids. Grids provide a spreadsheet-like interface where teams can process hundreds or thousands of rows simultaneously and publish directly to their CMS without technical resources.
How does AirOps track AI search visibility compared to Botify?
Both platforms track AI visibility, but with different approaches:
Botify's AI Visibility tracks 3 platforms (ChatGPT, Google AI Mode, Perplexity) with weekly refresh, measuring brand presence, share of voice, and sentiment. Data lives within Botify Analytics alongside crawl and log analysis.
AirOps provides Page360, which combines AI search citations, Google Search Console data, and Google Analytics engagement metrics in one unified view. This 360° approach identifies high-impact optimization opportunities that would be invisible when viewing these metrics separately.
Can AirOps replace both Botify and my content creation tools?
They serve different primary functions. Botify is built for enterprise technical SEO: managing crawl budget, rendering optimization, and log file analysis for sites with millions of pages. If you need infrastructure-level SEO automation, Botify delivers capabilities AirOps doesn't offer.
AirOps replaces multiple content operations tools by combining AI visibility tracking, workflow orchestration, bulk content operations, 7+ native CMS integrations, and team collaboration. If your bottleneck is turning insights into published content at scale, AirOps provides that execution layer.
What's the pricing difference between AirOps and Botify?
Botify uses a tiered model (Essential, Pro, Enterprise) with undisclosed pricing positioned at the high end ($$$ on G2). It's built for enterprise budgets and large-scale technical SEO operations.
AirOps offers transparent pricing with a freemium Insights plan at $0/month, plus Pro and Enterprise plans that include unlimited seats. Task-based billing and bring-your-own-API-key options provide cost predictability as you scale.
The core difference: Botify prices for enterprise technical SEO infrastructure. AirOps prices for content workflow execution.
How hard is Botify to operationalize day to day?
Botify has a documented steep learning curve, particularly for dashboard setup and report configuration. However, once implemented with support from their SEO Success Manager and Professional Services team, it automates technical SEO execution (PageWorkers, SpeedWorkers, SmartIndex) that would otherwise require engineering resources.
AirOps is built for daily content operations with visual Workflow builders, Grids for bulk management, 7+ native CMS integrations, and unlimited seats for team collaboration. The operational difference reflects each platform's focus: Botify removes engineering bottlenecks for technical SEO; AirOps removes execution bottlenecks for content operations.