Profound shows visibility. AirOps turns insights into content that wins AI search and SEO.
- See what's working and where content is slipping across AI search and Google
- Generate and refresh content automatically using on-brand, AI-powered workflows
- Scale content delivery without sacrificing quality or consistency
Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Chime went from being recommended in 24 to 68 priority questions
George Bonaci VP of Growth, Ramp
Nicole Baer, CMO, Carta
50% cut in production costs, thanks to the elimination of external agencies and manual tasks.
Marcio Arnecke, CMO, Apollo
Why Customers Choose AirOps to Go Beyond Visibility
Watching trends while traffic slips away is not a winning strategy. Only AirOps gives you the system to produce quality content that earns citations.
and agents alike
Get prime placement in AI Search by improving the structure, clarity, and quality of your content.
Brand Kits
Create content that sounds like your brand by weaving in your brand voice, personas, and expertise.
Our experts help brands like Carta and Rippling build workflows and train their teams to move faster with confidence.
What sets AirOps apart from Profound
AirOps is built to help teams act on AI search insights, not just measure them. While Profound focuses on visibility and reporting, AirOps combines analytics with content creation, refresh, and optimization workflows so teams can continuously improve performance across AI search and SEO in one system.
What our customers are saying
“AirOps is unlike any other AI tool we’ve seen. We’ve been able to drop our agency and focus on the highest value initiatives in weeks”
Nick Fairbain
VP Growth Marketing, Chime
“Our brand visibility score hit a high of 28% after we refreshed content. We saw a 56% increase in subscriptions in 30 days that corresponds to content engineered for agents."
George Bonaci
VP of Growth and Demand, Ramp
“With AirOps, we grew AI-attributed signups from 2% to over 10% in under a year with zero headcount growth. Just sharper workflows and faster loops.”
Josh Grant
VP of Growth, Webflow
AirOps vs. Profound
Which platform is right for your team?
AirOps gives you the complete picture: AI visibility and SEO in one place
While Profound treats SEO, analytics, and AI citations as disconnected data points, AirOps unifies them into a single holistic view. With smarter context, AirOps content agents produce stronger outputs.
Don't just find gaps. Take action with AirOps.
Built to move from strategy to execution in one system, AirOps lets teams create, update, and optimize content at scale using repeatable workflows that stay on brand and remove manual handoffs.
Pre-built, reusable
workflow components
Connect AirOps with your entire stack from day one
Designed as a central hub in your modern data stack, AirOps connects data warehouses, headless CMSs, and analytics tools so teams can collaborate, execute, and ship optimizations without exporting data or switching platforms.
SEVERAL CMS platforms
(Webflow, Contentful,
WordPress, Ghost,
and more)
AirOps pairs hands-on support with built-in enablement
We don't just manage the help desk. Our solution architects, content engineers, and live training programs build lasting capability across your entire team, plus fully managed offsite services when you need them.
How Webflow scaled content 5x in days with AirOps
Frequently Asked Questions
AirOps vs Profound: Which is better?
AirOps is better for teams that need to create, refresh, and scale high-quality SEO and AEO content using first- and third-party data, backed by an active community, extensive educational resources, and ongoing AI visibility research. Profound is better suited for visibility reporting but lacks the workflows required to prioritize, execute, and operationalize insights, as well as the community support and research to stay ahead of AI search evolution.
What features does AirOps offer that Profound AI does not?
AirOps offers several capabilities Profound lacks:
- Content creation & refresh workflows with AI-powered automation
- Grid for bulk content operations and team collaboration
- Brand Kits for centralized brand voice and context management
- Knowledge Bases for proprietary data retrieval
- Several CMS integrations for direct publishing
- Power Agents for prebuilt, reusable workflow components
- Page360 unified performance intelligence combining AI, SEO, and analytics
- Opportunities Engine for AI-powered action prioritization
Does Profound just show AI visibility data, or can it actually help me fix the problem?
Profound shows you where you're visible (or not) in AI search results through dashboards and briefs. AirOps goes further by automating the entire fix: identifying underperforming pages, generating optimized content using your brand context, and publishing updates directly to your CMS. Profound tells you what's broken; AirOps fixes it.
How do AirOps refresh workflows differ from Profound?
AirOps automates the full content refresh workflow: from identifying underperforming pages to rewriting, optimizing, and publishing content. Profound does not provide refresh workflows and is limited to static briefs, leaving discovery, research, execution, and publishing entirely manual for teams.
How does AirOps track AI search visibility compared to Profound AI?
Both platforms track AI visibility, but AirOps provides deeper 360° visibility through Page360: combining AI search citations, Google Search Console data, Google Analytics engagement metrics, and community discussions (Reddit) in one unified view. Profound focuses on AI citation tracking and prompt volume but doesn't integrate SEO performance or on-site engagement data.
Can AirOps replace both Profound AI and my content creation tools?
Yes. AirOps replaces multiple tools by combining AI visibility tracking (like Profound), content creation workflows, CMS publishing (7 platforms), SEO research (Semrush, Ahrefs integration), and team collaboration in one system. Teams using Profound still need separate tools for briefs, content creation, optimization, and publishing. AirOps handles all of this natively.
Is Profound worth the price for a mid-market or growth company?
Profound's pricing can be difficult to justify for mid-market teams because it only covers visibility reporting. You'll still need separate tools for content briefs, creation, optimization, and publishing. AirOps delivers more value at scale by combining visibility tracking with automated content workflows, eliminating the need for 3 to 4 additional tools and reducing manual handoffs.
How hard is Profound to operationalize day to day?
Profound requires significant manual work to operationalize. After reviewing dashboards and briefs, teams must export data, build their own workflows, create content separately, and manage publishing outside the platform. AirOps is built for daily operations, with Grid for bulk content management, automated workflows, CMS integrations, and team collaboration built in.