Abnormal Security Organic Growth Opportunities

A comprehensive repository of detailed articles covering every known email threat, attack technique, and mitigation strategy. This encyclopedia would serve as the definitive resource for cybersecurity professionals seeking detailed information about email-based threats.

Example Keywords

• "types of email attacks"
• "business email compromise methods"
• "advanced phishing techniques"
• "email spoofing prevention"
• "emerging email threats 2024"

Rationale

Current data shows competitors ranking for basic security terms while Abnormal Security can leverage its expertise to create more comprehensive, authoritative content targeting high-intent buyers.

Topical Authority

As an email security provider with advanced AI capabilities, Abnormal Security has strong authority to create detailed threat analysis content.

Internal Data Sources

Leverage threat research team analysis, real-world attack examples, and proprietary threat detection data to create unique, valuable content.

Estimated Number of Pages

1,000+ (covering comprehensive range of threats, techniques, and mitigation strategies)

Detailed pages addressing specific cybersecurity challenges and solutions for various industries, with deep-dive content on email security requirements, common threats, and compliance needs for each sector.

Example Keywords

• "healthcare email security solutions"
• "financial services cyber protection"
• "manufacturing cybersecurity requirements"
• "retail sector email threats"
• "education industry security compliance"

Rationale

Organizations seek industry-specific security guidance, creating an opportunity to capture high-intent traffic from decision-makers in various sectors.

Topical Authority

Abnormal Security's experience across industries provides strong authority for sector-specific content.

Internal Data Sources

Utilize customer success stories, industry-specific threat data, and compliance documentation to create targeted content.

Estimated Number of Pages

500+ (covering multiple industries and their subsectors)

Static pages showcasing email threat statistics, trends, and analyses derived from Abnormal Security's threat detection systems. Content would be regularly updated to reflect current threat landscapes.

Example Keywords

• "current email threat trends"
• "phishing attack statistics"
• "email security threat data"
• "global email attack patterns"
• "industry threat statistics"

Rationale

Security professionals seek current threat intelligence, creating an opportunity for Abnormal Security to leverage its unique data.

Topical Authority

Direct access to threat data positions Abnormal Security as an authoritative source for email security intelligence.

Internal Data Sources

Utilize anonymized threat detection data, attack pattern analysis, and global security insights.

Estimated Number of Pages

500+ (including detailed analysis pages for various threat types and trends)

Extensive collection of compliance guides, requirements, and implementation strategies for various cybersecurity standards and regulations worldwide.

Example Keywords

• "GDPR email security requirements"
• "HIPAA compliance for email"
• "SOC 2 email security controls"
• "PCI DSS email protection"
• "ISO 27001 email compliance"

Rationale

Organizations actively seek guidance on meeting compliance requirements, presenting an opportunity to capture high-intent traffic.

Topical Authority

Abnormal Security's expertise in security compliance provides authority for comprehensive guidance.

Internal Data Sources

Leverage compliance documentation, regulatory frameworks, and implementation guides.

Estimated Number of Pages

800+ (covering various regulations and compliance frameworks)

Detailed analysis of real-world email attacks, including attack vectors, techniques used, and prevention strategies. Each case study provides comprehensive insights into actual threats.

Example Keywords

• "business email compromise examples"
• "phishing attack case studies"
• "email fraud analysis"
• "real world cyber attacks"
• "email security incident analysis"

Rationale

Security professionals seek real-world examples to understand threats and improve defenses.

Topical Authority

Abnormal Security's experience in detecting and preventing attacks provides strong authority for case studies.

Internal Data Sources

Use anonymized attack data, threat analysis reports, and incident response documentation.

Estimated Number of Pages

1,000+ (covering various attack types and scenarios)

Improvements Summary

Focus on optimizing glossary pages by targeting high-volume, low-competition keywords and enhancing content depth. Improve user engagement through better readability and internal linking.

Improvements Details

Key tasks include expanding definitions with detailed explanations and visuals, updating meta tags, and incorporating long-tail keywords like 'MX Record' and 'Data Leak'. Develop new content such as how-to guides and case studies, and improve internal linking between glossary terms and related blog posts.

Improvements Rationale

These improvements aim to capture more organic traffic by optimizing for keywords with high search volume and low competition. Enhancing content depth and readability will improve user experience, leading to higher engagement and better search rankings. Regular updates and strategic linking will position the site as an authoritative source in cybersecurity.