Agora Organic Growth Opportunities

A massive library of framework-specific integration guides that bridge the gap between high-level marketing and technical documentation. Each page provides a runnable starter template and configuration steps for specific platform and feature combinations.

Example Keywords

• react native in-app video calling sdk
• next.js realtime chat sdk
• electron screen sharing sdk
• unity spatial voice chat sdk

Rationale

Developers search for specific framework and platform combinations when starting new projects. Providing these 'recipes' captures high-intent traffic that Agora currently misses by relying on generic head terms.

Topical Authority

Agora's existing SDK documentation and 'get started' guides provide a strong foundation for framework-specific long-tail keywords, signaling to search engines that the domain is a primary source for implementation details.

Internal Data Sources

Use official SDK documentation, GitHub sample app repositories, and the Extension Marketplace catalog to generate differentiated, code-rich content.

Estimated Number of Pages

3,000+ (Covering 20+ frameworks across 6+ platforms and dozens of core features)

High-intent solution pages that provide detailed architecture blueprints, compliance checklists, and implementation paths for specific vertical scenarios. These pages move beyond generic 'Solutions' copy to provide actionable engineering plans for industry-specific buyers.

Example Keywords

• telehealth video visit sdk
• hipaa compliant in-app calling
• virtual classroom video platform sdk
• live shopping streaming platform builder

Rationale

Business and technical decision-makers search for industry-specific solutions that address their unique compliance and architectural needs. These blueprints position Agora as the specialized choice for their vertical.

Topical Authority

Existing success stories with brands like Scener and Tevi, combined with specialized tools like 'Flexible Classroom,' demonstrate Agora's established authority in diverse industry applications.

Internal Data Sources

Leverage customer success stories, App Builder templates, and internal sales engineering playbooks to offer unique, non-generic implementation advice.

Estimated Number of Pages

2,000+ (Covering 30+ industries across hundreds of specific use-case scenarios)

Programmatic performance pages that provide localized real-time communication metrics and architectural recommendations for specific countries, cities, and carriers. This play leverages proprietary telemetry to answer critical 'will it work here' questions for global developers.

Example Keywords

• realtime voice sdk performance in India
• mobile rtc packet loss mitigation Verizon
• best rtc infrastructure for users in Tokyo
• realtime audio latency in Southeast Asia

Rationale

Performance is the primary differentiator in the RTC market. By publishing localized performance data, Agora can capture non-brand traffic from engineers optimizing for specific global markets where competitors lack transparency.

Topical Authority

As a global real-time engagement platform, Agora's proprietary telemetry data makes them the definitive authority on real-world network performance across different geographies.

Internal Data Sources

Use aggregated Agora Analytics/QoE telemetry, regional infrastructure footprint data, and support ticket geography tags to provide data-backed insights.

Estimated Number of Pages

20,000+ (Covering top global cities, countries, and major ISPs/carriers)

A comprehensive troubleshooting encyclopedia that targets the exact device, OS, and browser combinations where real-time audio/video issues occur. Each page provides root-cause analysis and verified fixes for specific hardware and software environments.

Example Keywords

• iOS Safari video call black screen
• Android Samsung microphone not working in webview
• Chrome autoplay policy blocks audio call fix
• web rtc remote video not rendering Safari

Rationale

Developers and QA teams constantly search for fixes to device-specific RTC bugs. This index provides a massive long-tail entry point for troubleshooting intent that drives high-authority backlinks and user trust.

Topical Authority

Agora's extensive technical blog and existing documentation on networking concepts establish the domain as a credible source for complex RTC debugging and optimization.

Internal Data Sources

Utilize support ticket taxonomy, SDK error telemetry, and internal QA device lab notes to generate highly specific and accurate troubleshooting guides.

Estimated Number of Pages

50,000+ (Covering thousands of device, OS, and browser permutations)

A directory of integration guides for connecting legacy SIP and PSTN systems with modern WebRTC and in-app calling. This play targets enterprise telecom engineers looking to bridge traditional infrastructure with real-time engagement platforms.

Example Keywords

• Twilio SIP trunk webrtc integration
• SIP to WebRTC gateway setup
• PSTN fallback for in-app calling
• E911 requirements for VoIP apps in UK

Rationale

Enterprise teams need to bridge legacy systems with modern apps. This directory captures high-value enterprise leads during the infrastructure planning phase, where Agora can demonstrate superior interoperability.

Topical Authority

Agora's Media Gateway product and existing documentation on signaling and voice calling provide the necessary technical foundation to rank for complex interoperability queries.

Internal Data Sources

Use Media Gateway capability matrices, solutions engineering runbooks, and regional operational notes to provide detailed configuration guidance.

Estimated Number of Pages

5,000+ (Covering hundreds of SIP providers and global carrier requirements)

Improvements Summary

Retool the Live Streaming & Recording cluster to rank for non-branded, high-intent terms by rewriting key product pages to match API/SDK query language and adding the SERP-required sections (platforms, quickstart, architecture, FAQs, comparisons). Publish a hub page plus supporting articles, then connect the cluster with stronger internal links from high-authority pages to move priority URLs from page 2 toward page 1.

Improvements Details

Update /products/interactive-live-streaming/ with an H1/intro that includes “Interactive Live Streaming API/SDK,” add platform modules, a “Start in 10 minutes” path to the Quickstart, an architecture diagram, interactive feature blocks, and an FAQ targeting “WebRTC vs RTMP” and “interactive vs broadcast streaming.” Expand the docs Quickstart with “what you’ll build,” prerequisites, troubleshooting, and next-step links to broadcast streaming, cloud recording, and media gateway; add a comparison section on /products/broadcast-streaming/ and add a “Cloud Recording” hook on /products/recording/ that points to the cloud recording docs. Create a non-branded hub targeting “live video streaming API” plus 6–10 supporting posts, then add cluster navigation and contextual links (anchors like “interactive live streaming API,” “broadcast streaming,” “cloud recording,” “live audio streaming”) while keeping one primary URL for “live video streaming api” to avoid cannibalization.

Improvements Rationale

Current pages depend too much on branded demand and show weak traffic share on non-branded terms, which points to intent mismatch and thin coverage versus what these SERPs reward (comparisons, architectures, implementation steps, FAQs). Aligning page copy and structure to “API/SDK” intent, then reinforcing it with topical content and internal links, improves relevance signals and crawl paths, increasing qualified developer and buyer traffic and driving more signups via clearer quickstart routes.