Cost Plus Drug Organic Growth Opportunities

Create comprehensive guides for managing medication side effects, combining medical expertise with practical advice. This extensive content network will help patients understand and cope with various medication side effects while positioning Cost Plus Drugs as a trusted healthcare resource.

Example Keywords

• "how to manage [medication] side effects"
• "[medication] side effect solutions"
• "dealing with [side effect] from [medication]"
• "[medication] common side effects management"

Rationale

Side effect management is a critical concern for patients, with high search volume and direct connection to medication adherence. This content addresses a significant gap in current healthcare information while building trust with potential customers.

Topical Authority

As a pharmacy platform, Cost Plus Drugs has strong authority to provide medication-related guidance and information.

Internal Data Sources

Leverage pharmaceutical database, patient feedback data, and medication information sheets to create comprehensive content.

Estimated Number of Pages

5,000+ (covering various medications and their associated side effects)

Develop location-specific pages for every major city and region in the United States, highlighting medication availability and delivery services. This massive content initiative will capture local search intent while emphasizing Cost Plus Drugs' nationwide accessibility.

Example Keywords

• "online pharmacy in [city]"
• "prescription delivery to [location]"
• "affordable medications in [state]"
• "[medication] delivery [city]"

Rationale

Location-based searches show massive volume (823K+ for 'pharmacy near me'). Creating targeted local content can capture this high-intent traffic while educating about online pharmacy benefits.

Topical Authority

As a nationwide service provider, Cost Plus Drugs has the authority to create location-specific content.

Internal Data Sources

Utilize shipping data, regional pricing information, and local customer testimonials.

Estimated Number of Pages

30,000+ (covering cities, regions, and zip codes across the US)

Generate detailed pages explaining potential interactions between medications, supplements, and foods. This comprehensive resource will help patients understand medication safety while positioning Cost Plus Drugs as an authoritative source.

Example Keywords

• "can I take [medication A] with [medication B]"
• "[medication] food interactions"
• "[medication] supplement interactions"
• "[medication] combination safety"

Rationale

Medication interaction queries show high search volume and direct relevance to patient safety. This content addresses critical patient concerns while driving qualified traffic.

Topical Authority

As a pharmacy platform, Cost Plus Drugs has strong credibility in medication safety information.

Internal Data Sources

Use pharmaceutical interaction data, clinical guidelines, and expert medical knowledge.

Estimated Number of Pages

50,000+ (covering various medication combinations)

Create comprehensive guides for various medical conditions, including treatment options, medication comparisons, and management strategies. This extensive content network will help patients understand their conditions while highlighting available treatment options.

Example Keywords

• "[condition] treatment options"
• "best medications for [condition]"
• "managing [condition] with medication"
• "[condition] medication comparison"

Rationale

Condition-specific searches show high volume and strong intent. Comprehensive guides can capture traffic while providing valuable patient education.

Topical Authority

Cost Plus Drugs' pharmaceutical expertise provides strong authority for condition-related content.

Internal Data Sources

Utilize medication database, treatment guidelines, and condition-specific research.

Estimated Number of Pages

2,000+ (covering various medical conditions and their treatments)

Develop comprehensive medication information in multiple languages, focusing on commonly spoken languages in the US. This initiative will expand access to medication information while capturing non-English language search traffic.

Example Keywords

• "[medication] información en español"
• "[medication] dosage in [language]"
• "[medication] side effects [language]"
• "how to take [medication] [language]"

Rationale

Non-English speaking populations represent a significant underserved market in healthcare information. Multilingual content can capture this traffic while providing essential healthcare access.

Topical Authority

As a healthcare provider, Cost Plus Drugs has the authority to provide multilingual medication information.

Internal Data Sources

Leverage existing medication information, professional translations, and cultural adaptation guidelines.

Estimated Number of Pages

5,000+ (covering key medications in multiple languages)

Improvements Summary

The strategy focuses on optimizing individual medication pages by enhancing keyword targeting, expanding content, and improving SEO elements like title tags and meta descriptions. It also suggests adding educational articles, patient testimonials, and video content to increase engagement.

Improvements Details

Key tasks include prioritizing keywords with higher search volumes and lower competition, such as 'zioptan generic' and 'vagifem generic'. Content should be expanded to at least 500 words, covering medication overview, usage instructions, and benefits. Internal linking and structured data markup are also recommended.

Improvements Rationale

These improvements aim to increase the visibility of medication pages in search engine results, thereby attracting more organic traffic. By providing comprehensive and user-friendly content, the strategy seeks to enhance user engagement and conversion rates, positioning the website as a trusted source for generic medications.