15 Claude AI SEO Artifact Prompts

Claude AI SEO artifact prompts are specialized instructions designed to help content creators, marketers, and SEO professionals generate specific types of content that support search engine optimization strategies. These prompts guide Claude to create structured content pieces like meta descriptions, FAQ sections, schema markup, and other essential SEO elements that help improve visibility in search results.

What Are Claude AI SEO Artifact Prompts? They're carefully crafted instructions that direct Claude to produce specific, technical SEO content components rather than general articles. These prompts focus on creating the building blocks of SEO-friendly content—the "artifacts" that search engines use to understand, categorize, and rank your content, such as title tags, structured data, keyword-optimized headings, and more.

What are the Best Claude AI SEO Artifact Prompts?

1. Generate SEO-Optimized Title Tags

The Prompt: "Create 5 SEO-optimized title tags for a page about [topic] targeting the keyword [primary keyword]. Keep each under 60 characters and make them compelling for users to click."

When to Use It: When creating new content or refreshing existing pages and needing title tags that balance keyword optimization with click-worthiness.

Variations:

• "Write 3 title tags for a product page selling [product] that include [keyword] and a unique selling proposition."
• "Generate title tags for a local business page about [service] that include the location [city name]."

Additional Information Required: Primary keyword, topic focus, target audience, and any brand guidelines for tone.

2. Craft Meta Descriptions

The Prompt: "Write 3 meta descriptions for a page about [topic] that include the keyword [primary keyword], stay under 155 characters, and contain a clear call to action."

When to Use It: When optimizing website pages for search results and wanting to improve click-through rates from SERPs.

Variations:

• "Create a meta description for an e-commerce category page featuring [products] with [keyword] naturally integrated."
• "Write a meta description for a blog post about [topic] that teases the value readers will get."

Additional Information Required: Primary keyword, page purpose, unique value proposition, and desired user action.

3. Create FAQ Schema Content

The Prompt: "Generate 8 question and answer pairs for an FAQ schema about [topic] that target long-tail keywords related to [primary keyword]. Each answer should be concise but comprehensive (2-3 sentences)."

When to Use It: When looking to implement FAQ schema markup to improve chances of winning featured snippets and providing direct answers to user queries.

Variations:

• "Create FAQ content addressing common customer questions about [product/service] for schema markup."
• "Write FAQ pairs that address comparison questions between [your product] and competitors."

Additional Information Required: Primary topic, related keywords, common user questions, and any specific points that must be addressed.

4. Develop Local Business Schema Content

The Prompt: "Create the content needed for a local business schema markup for [business name], including suggested descriptions for services offered, business hours, and unique attributes that would benefit SEO."

When to Use It: When setting up or optimizing local SEO for a business location that needs structured data to improve local search visibility.

Variations:

• "Generate local business schema content for a [business type] in [location] with multiple service categories."
• "Create schema content for a [business type] that highlights special features for rich results."

Additional Information Required: Business name, address, phone number, business category, services offered, hours of operation, and unique selling points.

5. Write Product Schema Content

The Prompt: "Generate product schema content for [product name], including SEO-optimized descriptions of features, specifications, and benefits. Include suggested review snippets that would work well in structured data."

When to Use It: When creating or optimizing e-commerce product pages and wanting to implement product schema to enhance visibility in search results.

Variations:

• "Create product schema content for a [product category] page that includes aggregate rating suggestions."
• "Write structured data content for a [product type] that highlights special offers and availability."

Additional Information Required: Product name, key features, specifications, price range, availability, and any unique selling points.

6. Generate Breadcrumb Navigation Text

The Prompt: "Create a logical breadcrumb navigation structure for a website about [topic/industry], with 3 levels of hierarchy that incorporate important keywords naturally."

When to Use It: When planning site structure or implementing breadcrumb navigation that helps both users and search engines understand your site's organization.

Variations:

• "Design a breadcrumb structure for an e-commerce site selling [products] with category and subcategory suggestions."
• "Create SEO-friendly breadcrumb text for a [service business] website with service categories."

Additional Information Required: Website topic, main categories, potential subcategories, and target keywords for each level.

7. Develop Table of Contents with Jump Links

The Prompt: "Create a keyword-rich table of contents with 6-8 sections for a comprehensive guide about [topic]. Include H2 heading suggestions that incorporate semantic keywords related to [primary keyword]."

When to Use It: When planning long-form content that needs clear structure to improve user experience and help search engines understand content organization.

Variations:

• "Generate a table of contents for a how-to guide about [process] with step-by-step section headings."
• "Create a table of contents for a comparison article between [option A] and [option B] with balanced section headings."

Additional Information Required: Primary topic, target keyword, content goal, and any specific subtopics that must be included.

8. Create Internal Linking Suggestions

The Prompt: "Suggest 10 internal linking opportunities for a website about [topic], including anchor text variations that incorporate relevant keywords naturally. For each suggestion, include the type of page that should link and the destination page type."

When to Use It: When developing an internal linking strategy to improve site structure, user navigation, and keyword relevance signals.

Variations:

• "Generate internal linking suggestions for an e-commerce site selling [products] with category-to-product link ideas."
• "Create a content silo linking structure for [topic cluster] with pillar-to-cluster content link suggestions."

Additional Information Required: Website topic, main content categories, existing page types, and target keywords.

9. Write Image Alt Text Suggestions

The Prompt: "Generate 10 SEO-friendly alt text descriptions for images on a page about [topic]. Each alt text should be descriptive, include relevant keywords naturally, and be under 125 characters."

When to Use It: When optimizing images on a website for both accessibility and SEO purposes.

Variations:

• "Create alt text for product images of [product type] that balance description with keyword inclusion."
• "Write alt text for infographic elements about [topic] that describe visual data points."

Additional Information Required: Image content descriptions, page topic, target keywords, and context for how images relate to content.

10. Develop Structured Data for Articles

The Prompt: "Create article schema content for a blog post about [topic], including suggestions for headline, description, author information, and datePublished formats that would work well in structured data."

When to Use It: When publishing articles or blog posts and wanting to implement article schema to improve rich results potential.

Variations:

• "Generate article schema content for a news article about [current event] with appropriate attributes."
• "Create HowTo schema content suggestions for a tutorial about [process]."

Additional Information Required: Article topic, author details, publication information, and main article focus.

11. Create XML Sitemap Descriptions

The Prompt: "Generate 5 priority level descriptions and change frequency recommendations for different page types on a [industry/topic] website for XML sitemap implementation."

When to Use It: When creating or updating XML sitemaps and needing to determine appropriate priority levels and change frequencies for different content types.

Variations:

• "Suggest XML sitemap priority levels for an e-commerce site with [product categories]."
• "Create XML sitemap organization recommendations for a content-heavy site about [topic]."

Additional Information Required: Website type, main page categories, content update frequency, and most important pages for business goals.

12. Write Robots.txt Directives

The Prompt: "Create appropriate robots.txt directives for a [website type] site, including recommended sections to allow and disallow for search engines. Explain the SEO reasoning behind each recommendation."

When to Use It: When setting up or updating robots.txt files to control search engine crawling of your site.

Variations:

• "Generate robots.txt directives for an e-commerce site with recommendations for handling faceted navigation."
• "Create robots.txt recommendations for a site during redesign or migration."

Additional Information Required: Website type, directory structure, private sections, and any specific crawling concerns.

13. Develop Canonical Tag Implementation Plan

The Prompt: "Create a canonical tag implementation plan for a [website type] that deals with [content duplication issue]. Include examples of when to use self-referential canonicals versus pointing to other URLs."

When to Use It: When addressing duplicate content issues or planning canonical tag strategy for a website.

Variations:

• "Generate canonical tag recommendations for an e-commerce site with filtering and sorting parameters."
• "Create a canonical strategy for a content site that syndicates articles to other platforms."

Additional Information Required: Website type, URL structure, types of duplicate content issues, and specific pagination or parameter concerns.

14. Create Hreflang Tag Content

The Prompt: "Generate hreflang tag implementation suggestions for a website targeting [list of countries/languages]. Include example tag formats and recommendations for URL structures across different language versions."

When to Use It: When expanding a website to multiple languages or regions and needing to implement proper hreflang tags.

Variations:

• "Create hreflang implementation recommendations for an e-commerce site expanding to [regions]."
• "Generate hreflang tag content for a global site with country-specific subdomains."

Additional Information Required: Target countries, languages, current URL structure, and how alternate versions will be organized.

15. Write JSON-LD Schema Templates

The Prompt: "Create a JSON-LD schema template for a [schema type] with placeholders for dynamic content. Include comments explaining each field and its SEO importance."

When to Use It: When implementing structured data and needing ready-to-use templates that can be populated with dynamic content.

Variations:

• "Generate a JSON-LD template for Recipe schema with all recommended properties."
• "Create a JSON-LD schema template for Event structured data with optional fields."

Additional Information Required: Schema type needed, website platform, critical properties to include, and any specific rich result features desired.

Tips on How to Write Claude AI SEO Artifact Prompts

1. Be specific about the SEO element you need: Clearly identify the exact type of SEO artifact you're requesting (meta description, schema markup, etc.).
2. Include keyword requirements: Specify primary and secondary keywords that should be incorporated into the artifact.
3. Provide character or length constraints: Many SEO elements have specific length requirements, so include these in your prompt.
4. Explain the context: Give Claude information about the page, content, or business the artifact will support.
5. Specify the goal: Clarify whether the primary purpose is ranking, click-through rate improvement, featured snippet targeting, etc.
6. Request variations: Ask for multiple options to choose from, especially for critical elements like title tags.
7. Include technical requirements: Mention any format-specific needs, such as JSON-LD structure or XML formatting.
8. Add examples: When possible, provide examples of successful artifacts you like to guide Claude's output.
9. Request explanations: Ask Claude to explain why certain elements were included or how they support SEO goals.
10. Be platform-specific when needed: If creating artifacts for specific platforms (WordPress, Shopify, etc.), mention this for more relevant outputs.

How AirOps Aids Your Content Marketing & SEO

AirOps transforms your SEO workflow by providing a streamlined platform for creating and managing all your SEO artifacts. Rather than crafting each prompt from scratch, AirOps offers pre-built templates specifically designed for SEO professionals that can be customized to your specific needs.

With AirOps, you can:

• Store and organize your most effective SEO artifact prompts for quick access
• Collaborate with team members on prompt refinement and SEO strategy
• Track which prompts deliver the best results for specific SEO elements
• Batch process multiple SEO artifacts for efficiency
• Maintain consistency in your SEO approach across your entire site

AirOps eliminates the tedious aspects of creating technical SEO elements, allowing you to focus on strategy rather than execution. The platform's intuitive interface makes it accessible for SEO professionals at all skill levels, from beginners to advanced practitioners.

Ready to streamline your SEO workflow and create better-performing content? Visit AirOps today to see how our AI prompt platform can transform your approach to SEO artifacts and content optimization.

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