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14 Claude AI SEO Prompts for Expert Roundups

Build credibility with Claude AI SEO prompts for expert roundups that incorporate authoritative voices while targeting keywords.

June 24, 2025
AirOps Team

Expert roundups are a powerful content format that brings together insights from multiple industry authorities on a specific topic. They not only provide valuable, diverse perspectives for your audience but also help build relationships with influencers and can significantly boost your content's reach and authority. Using Claude AI to help create and optimize expert roundups can streamline your workflow and enhance the quality of your outreach.

What Are Claude AI SEO Prompts for Expert Roundups? These are specialized instructions designed to guide Claude in generating content related to planning, creating, promoting, and optimizing expert roundup posts for maximum SEO impact. These prompts help you identify the right experts, craft compelling outreach messages, structure your roundup content effectively, and promote it to gain backlinks and social shares.

What are the Best Claude AI SEO Prompts for Expert Roundups?

1. Expert Identification Research

The Prompt: "Research and list 20 potential experts in [industry/niche] who would be valuable contributors to a roundup post about [specific topic]. For each expert, include their name, current position, website URL, estimated domain authority of their site, social media presence metrics, and 2-3 reasons why they'd be a good fit based on their recent content, expertise, or audience."

When to Use It: At the beginning of your expert roundup planning process when you need to build a comprehensive list of potential contributors.

Variations:

  • "Identify 15 up-and-coming voices in [industry] who aren't yet overexposed but have valuable insights on [topic]."
  • "Find 10 experts who have previously participated in roundups about [related topic] and might be interested in contributing to my roundup on [topic]."

Additional Information Required: Your specific industry or niche, the exact topic of your roundup, any specific criteria for experts (geographic location, experience level, etc.)

2. Outreach Email Template Generator

The Prompt: "Write a personalized outreach email template for inviting experts to contribute to my roundup post titled '[roundup title]'. The email should: 1) be concise and respectful of their time, 2) clearly explain the roundup concept and topic, 3) specify exactly what I'm asking them to contribute (word count, format, deadline), 4) highlight benefits to them for participating, and 5) include a clear call-to-action."

When to Use It: When preparing to contact potential experts for your roundup.

Variations:

  • "Create a follow-up email template for experts who haven't responded to my initial roundup invitation after 7 days."
  • "Write a thank-you email template for experts who have agreed to participate in my roundup, including next steps and timeline."

Additional Information Required: Your roundup title, topic description, contribution requirements, publication timeline, and any specific benefits you can offer participants.

3. Expert Question Formulation

The Prompt: "Generate 10 thought-provoking questions about [specific topic] that I can ask industry experts for my roundup post. Each question should: 1) be open-ended, 2) encourage unique insights rather than generic advice, 3) be specific enough to get valuable responses but broad enough to allow for different perspectives, and 4) align with common search queries in this topic area."

When to Use It: When planning what specific question(s) to ask your contributing experts.

Variations:

  • "Create 5 controversial or debate-sparking questions about [topic] that will generate diverse opinions from experts."
  • "Develop 3 future-focused questions about [topic] that will encourage experts to make predictions or share forward-thinking insights."

Additional Information Required: Your specific topic, target audience interests, current trends or challenges in the industry, and any keyword research you've already conducted.

4. Introduction and Framing Content

The Prompt: "Write an engaging 300-word introduction for my expert roundup on [topic]. The introduction should: 1) hook readers with a compelling statistic or statement about why this topic matters, 2) explain the purpose and value of the roundup, 3) briefly introduce the caliber of experts featured (without naming them individually), 4) include relevant primary and secondary keywords naturally, and 5) set clear expectations for what readers will learn."

When to Use It: When you're ready to start drafting your roundup post and need strong opening content.

Variations:

  • "Create a problem-focused introduction that highlights the challenges my readers face regarding [topic] that the experts will address."
  • "Write a news-angle introduction that ties my roundup topic to recent industry developments or changes."

Additional Information Required: Your topic, target keywords, audience pain points, and basic information about the experts you've included.

5. Expert Contribution Formatting

The Prompt: "Create a template for presenting each expert's contribution in my roundup post. Include: 1) how to structure the expert's bio (length, what to include), 2) formatting for their headshot, 3) how to present their answer, 4) whether and how to link to their website/social profiles, and 5) any special formatting like pull quotes or highlight boxes for key insights."

When to Use It: When planning the layout and formatting of your roundup post.

Variations:

  • "Design a mobile-friendly expert contribution format that maintains readability on smaller screens."
  • "Create an alternative expert contribution format optimized for featuring short quotes from a large number of experts (25+)."

Additional Information Required: Your content management system capabilities, design preferences, word count limitations, and whether you have access to expert headshots.

6. Conclusion and Key Takeaways Section

The Prompt: "Write a conclusion for my expert roundup on [topic] that: 1) summarizes 3-5 key patterns or insights that emerged across expert contributions, 2) adds my own perspective on these insights, 3) naturally incorporates my target keywords, 4) includes a clear call-to-action for readers, and 5) encourages social sharing and discussion."

When to Use It: When finalizing your roundup post and needing to wrap up the content effectively.

Variations:

  • "Create a conclusion that highlights contrasting viewpoints among the experts and what these different perspectives reveal."
  • "Write a conclusion that connects the expert insights to practical next steps readers can take."

Additional Information Required: A summary of the main points from your experts, your target keywords, and your desired reader action after consuming the content.

7. Social Media Promotion Plan

The Prompt: "Develop a 2-week social media promotion plan for my expert roundup on [topic]. Include: 1) a schedule of posts across different platforms, 2) 10 unique post templates that highlight different experts or insights, 3) hashtag recommendations, 4) suggestions for tagging experts strategically, 5) ideas for creating quote graphics or other visual assets, and 6) a plan for encouraging experts to share with their audiences."

When to Use It: After publishing your roundup when you're ready to promote it across social channels.

Variations:

  • "Create a LinkedIn-focused promotion strategy for my B2B expert roundup."
  • "Develop a visual-first promotion plan optimized for Instagram and Pinterest."

Additional Information Required: Your active social media platforms, posting frequency, any existing hashtags you use, and a list of the experts featured.

8. Expert Notification Email

The Prompt: "Write an email template to notify experts that the roundup post featuring their contribution has been published. The email should: 1) thank them for participating, 2) provide the direct link to the post, 3) include 2-3 pre-written social media posts they can use to share it, 4) suggest other ways they might help promote the content, and 5) open the door for future collaboration."

When to Use It: Immediately after publishing your roundup post.

Variations:

  • "Create a personalized notification email template that highlights each expert's specific contribution with a direct link to their section."
  • "Write a notification email that includes performance predictions and the potential reach of the roundup."

Additional Information Required: The published URL, publication date, and any early performance metrics you can share.

9. Roundup SEO Title and Meta Description Generator

The Prompt: "Generate 5 SEO-optimized title options and matching meta descriptions for my expert roundup on [topic]. Each title should: 1) include my target keyword [keyword], 2) mention that it's an expert roundup, 3) communicate clear value to readers, and 4) stay under 60 characters. Each meta description should expand on the title promise, include secondary keywords naturally, and stay under 155 characters."

When to Use It: When finalizing your roundup post for publication and optimizing for search visibility.

Variations:

  • "Create title and meta description options that emphasize the number of experts featured."
  • "Generate title and meta description variations that focus on the controversial or surprising nature of the expert insights."

Additional Information Required: Your primary and secondary keywords, the number of experts featured, and any unique angle or hook of your roundup.

10. Internal Linking Strategy

The Prompt: "Analyze my expert roundup on [topic] and suggest 10 opportunities for strategic internal linking. For each suggestion: 1) identify a specific point made by an expert, 2) recommend an existing page on my site to link to, 3) suggest anchor text that includes relevant keywords while remaining natural, and 4) explain how this link adds value for readers while strengthening my site's topic authority."

When to Use It: When optimizing your published roundup for maximum SEO benefit.

Variations:

  • "Identify opportunities to create new content based on expert insights that could be linked to from the roundup."
  • "Suggest ways to update existing content to reference and link to the new expert roundup."

Additional Information Required: A list of your existing content, your content categories or pillars, and your priority keywords.

11. Expert Quote Extraction for Featured Snippets

The Prompt: "Review my expert roundup on [topic] and identify 8 quotes or insights that could be optimized as featured snippet opportunities. For each: 1) extract the most valuable insight, 2) reformat it into a paragraph, list, or table structure that Google typically features, 3) suggest a heading that includes the target keyword and frames the content as an answer to a common question, and 4) explain why this particular insight has featured snippet potential."

When to Use It: After publishing your roundup when you want to optimize specific sections for featured snippet opportunities.

Variations:

  • "Identify list-based insights from my experts that could be formatted as numbered lists for featured snippets."
  • "Extract definition-style insights that could be optimized for 'what is' featured snippets."

Additional Information Required: Your complete roundup content, target keywords, and any keyword research showing question-based searches in your topic area.

12. Roundup Repurposing Strategy

The Prompt: "Create a content repurposing plan for my expert roundup on [topic]. Suggest 10 ways to transform the roundup content into different formats including: 1) social media content series, 2) email newsletter content, 3) infographic concepts, 4) podcast episode ideas, 5) video content, 6) slide presentation, and more. For each format, provide specific recommendations on how to adapt the content effectively."

When to Use It: After publishing your roundup when you want to maximize its value across different channels and formats.

Variations:

  • "Develop a video repurposing strategy for my expert roundup that would work well on YouTube and TikTok."
  • "Create a plan to turn my expert roundup into a downloadable PDF guide that could serve as a lead magnet."

Additional Information Required: Your active content channels, existing content formats, and any specific sections of the roundup that performed particularly well.

13. Expert Roundup Follow-Up Content Ideas

The Prompt: "Based on my expert roundup about [topic], generate 15 ideas for follow-up content that builds on the expert insights. For each idea: 1) suggest a specific angle or question to explore further, 2) explain how it connects to points made in the original roundup, 3) recommend a content format (blog post, case study, interview, etc.), 4) include a compelling title, and 5) suggest experts from the original roundup who might be interested in contributing to this follow-up piece."

When to Use It: After your roundup has been published and gained traction, when you're planning related content.

Variations:

  • "Suggest ideas for a series of in-depth interviews with select experts from my roundup."
  • "Generate concepts for debate-style follow-up content where experts with contrasting views can expand on their positions."

Additional Information Required: Your complete roundup content, information about which experts or insights generated the most engagement, and your content calendar openings.

14. Backlink Outreach Strategy

The Prompt: "Develop a backlink outreach strategy for my expert roundup on [topic]. Include: 1) 5 types of websites or organizations that would find this content valuable enough to link to, 2) templates for 3 different outreach emails tailored to different recipient types, 3) suggestions for personalizing these templates effectively, 4) a follow-up schedule and templates, and 5) ideas for offering additional value to potential linkers beyond just the roundup content."

When to Use It: After publishing your roundup when you're actively building backlinks to increase its authority.

Variations:

  • "Create a resource page outreach strategy specifically for getting my expert roundup featured on relevant industry resource lists."
  • "Develop an approach for reaching out to the experts' colleagues and organizations to encourage internal linking."

Additional Information Required: Your target websites for backlinks, any existing relationships you have with potential linkers, and specific highlights from your roundup that make it especially link-worthy.

Tips on How to Write Claude AI SEO Prompts for Expert Roundups

  1. Be specific about your industry and audience: Always include your exact niche and target audience details so Claude can provide relevant expert suggestions and content angles.
  2. Include keyword information: Mention your target keywords when asking for content creation to ensure they're naturally incorporated.
  3. Specify content format preferences: Clearly state whether you want lists, paragraphs, templates, or other formats in Claude's responses.
  4. Provide context about your goals: Explain whether your primary goal is building relationships, generating backlinks, establishing authority, or something else.
  5. Break complex tasks into steps: Instead of asking for an entire expert roundup strategy at once, use separate prompts for expert identification, outreach, content formatting, etc.
  6. Request multiple options: Ask Claude to generate several variations of titles, questions, or outreach templates so you can choose what works best.
  7. Include examples you like: Share examples of successful expert roundups you admire to help Claude understand your preferences.
  8. Ask for strategic reasoning: Request that Claude explain why certain approaches might work better than others for your specific situation.
  9. Set clear parameters: Specify word counts, number of suggestions needed, or other constraints to get appropriately sized responses.
  10. Build on previous responses: Reference information from earlier Claude interactions to create continuity in your roundup development process.

How AirOps Aids Your Content Marketing & SEO

AirOps transforms how content marketers and SEO professionals work with AI by providing a structured, efficient platform for prompt management and content creation. When creating expert roundups—which involve multiple stages from expert identification to promotion—AirOps becomes particularly valuable.

With AirOps, you can save your most effective expert roundup prompts as templates, allowing you to quickly replicate successful approaches for future roundups. The platform enables seamless collaboration among team members working on different aspects of the roundup process, ensuring consistency and quality across all content.

AirOps also helps you track which prompts generate the most effective expert outreach emails, the most engaging roundup introductions, or the most shareable expert insights. This data-driven approach lets you continuously refine your expert roundup strategy based on real results.

For content teams managing multiple expert roundups across different topics, AirOps provides the organizational structure needed to maintain quality while scaling production. The platform integrates with your existing workflow tools, making it easy to incorporate AI-generated content into your publishing process.

Ready to streamline your expert roundup creation process and maximize the SEO impact of your collaborative content? Visit AirOps today to discover how our AI prompt management platform can help you create more effective, engaging expert roundups in less time.

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