15 Claude AI SEO Prompts for Writing

Effective SEO writing requires a blend of creativity, technical knowledge, and strategic thinking. Claude AI can help streamline this process by generating optimized content, analyzing keywords, and providing valuable insights for your content marketing strategy.

Claude AI SEO prompts for writing are specific instructions designed to help content creators leverage artificial intelligence to produce search engine-optimized content. These prompts guide Claude to generate SEO-friendly titles, meta descriptions, content outlines, and full articles that align with current search engine algorithms while maintaining readability and value for human readers.

What are the Best Claude AI SEO Prompts for Writing?

1. Keyword-Optimized Blog Post Generator

The Prompt: "Write a 1,500-word blog post about [topic] optimized for the keyword [primary keyword]. Include [number] related keywords: [list keywords]. Structure the article with an introduction, [number] subheadings, and a conclusion. Make sure to naturally incorporate keywords without keyword stuffing."

When to Use It: When you need a complete, SEO-optimized blog post that targets specific keywords while maintaining readability and value.

Variations:

• "Write a 2,000-word ultimate guide about [topic] targeting the keyword [primary keyword]."
• "Create a listicle-style blog post with [number] items about [topic] optimized for [primary keyword]."

Additional Information Required: Primary keyword, related keywords, desired word count, specific subtopics to cover, and any brand voice guidelines.

2. SEO Title Tag Generator

The Prompt: "Generate 10 SEO-optimized title tags for a blog post about [topic] that include the keyword [primary keyword]. Each title should be under 60 characters, be compelling for readers, and follow SEO best practices."

When to Use It: When brainstorming effective page titles that balance keyword optimization with click-worthiness.

Variations:

• "Create 5 question-based SEO title tags for a how-to article about [topic]."
• "Generate 8 title tags with numbers or statistics for a blog post about [topic]."

Additional Information Required: Primary keyword, target audience, content type (how-to, listicle, case study, etc.), and any specific angle for the content.

3. Meta Description Creator

The Prompt: "Write 5 SEO-optimized meta descriptions for an article about [topic] that includes the keyword [primary keyword]. Each description should be 150-160 characters, include a call to action, and entice users to click through from search results."

When to Use It: When crafting meta descriptions that improve click-through rates from search engine results pages.

Variations:

• "Create 3 meta descriptions that address a pain point for [target audience] related to [topic]."
• "Write 4 benefit-focused meta descriptions for a product page about [product/service]."

Additional Information Required: Primary keyword, unique selling proposition, main benefit for the reader, and target audience.

4. Content Outline Builder

The Prompt: "Create a detailed SEO content outline for a 2,000-word article about [topic] targeting the keyword [primary keyword]. Include an introduction, at least 5 H2 headings with 2-3 H3 subheadings each, and a conclusion. For each section, provide brief notes on what to cover and which keywords to include."

When to Use It: When planning comprehensive content pieces that need proper structure and keyword placement.

Variations:

• "Generate a pillar page outline for [topic] with sections that can link to supporting content."
• "Create an expert roundup post outline about [topic] with sections for different expert perspectives."

Additional Information Required: Primary and secondary keywords, target audience pain points, key questions to answer, and any competitor content to reference.

5. FAQ Section Generator

The Prompt: "Create a comprehensive FAQ section for an article about [topic] with 8-10 questions and answers. Each Q&A should target long-tail keywords related to [primary keyword]. Make sure answers are concise but thorough (50-75 words each) and optimized for featured snippets."

When to Use It: When enhancing content with FAQ sections that target long-tail keywords and position for featured snippets.

Variations:

• "Generate 5 'People Also Ask' style questions and answers about [topic]."
• "Create a troubleshooting FAQ section for [product/service] with common issues and solutions."

Additional Information Required: Primary keyword, related long-tail keywords, common questions from search data, and specific areas of confusion for your audience.

6. Internal Linking Suggestions

The Prompt: "Based on the following list of my website's content [list titles/URLs], suggest 10 natural internal linking opportunities for my new article about [topic]. For each suggestion, provide the anchor text, the target URL, and where in the new article the link would fit naturally."

When to Use It: When planning internal linking strategy for new content to strengthen your site's SEO structure.

Variations:

• "Identify topical clusters in my content and suggest hub-and-spoke internal linking structures."
• "Recommend contextual internal linking opportunities between my top 10 performing pages."

Additional Information Required: List of existing content (titles and URLs), topic of new content, and primary keywords for both existing and new content.

7. Keyword Research Assistant

The Prompt: "For the seed keyword [primary keyword], generate a list of 20 related keywords organized by search intent (informational, navigational, commercial, transactional). For each keyword, suggest search volume range (high, medium, low) and competition level."

When to Use It: When expanding your keyword strategy and identifying new content opportunities.

Variations:

• "Create a keyword map for a content silo about [topic], organized by user journey stages."
• "Identify 15 long-tail question keywords related to [primary keyword] with low competition."

Additional Information Required: Primary keyword, industry or niche, target audience, and any specific content goals.

8. SEO-Optimized Product Description Creator

The Prompt: "Write 5 unique, SEO-optimized product descriptions for [product type] that incorporate the keyword [primary keyword]. Each description should be 150-200 words, highlight key benefits and features, include a call to action, and be optimized for both conversion and search visibility."

When to Use It: When creating or refreshing product descriptions that need to perform well in search results while driving sales.

Variations:

• "Generate 3 benefit-focused product descriptions for [product] targeting different customer personas."
• "Create technical and feature-rich product descriptions for [B2B product/service]."

Additional Information Required: Product features and specifications, primary keyword, target audience pain points, unique selling propositions, and brand voice guidelines.

9. Topic Cluster Planner

The Prompt: "Create a topic cluster plan for the pillar topic [main topic]. Suggest a comprehensive pillar page outline (2,500+ words) and 8-10 supporting cluster content ideas (1,000+ words each). For each piece, provide primary keywords, suggested headings, and how they should link together."

When to Use It: When developing a comprehensive content strategy around a central topic to establish topical authority.

Variations:

• "Design a seasonal content cluster for [topic] with timely content pieces throughout the year."
• "Create a problem-solution topic cluster addressing the main pain points for [audience]."

Additional Information Required: Main topic, subtopics, primary and secondary keywords, target audience segments, and existing content that could be incorporated.

10. Content Refresh Analysis

The Prompt: "Analyze this existing content [paste content] about [topic] targeting [keyword]. Identify areas for SEO improvement including outdated information, keyword optimization opportunities, structural changes, and content gaps. Provide specific recommendations for updating this piece to improve its search performance."

When to Use It: When updating existing content that may be underperforming in search results.

Variations:

• "Compare this content [paste content] with the current top 3 SERP results for [keyword] and suggest improvements."
• "Identify missing subtopics in this article [paste content] based on current search intent for [keyword]."

Additional Information Required: Existing content, target keyword, current search ranking (if known), publication date, and performance metrics if available.

11. Local SEO Content Generator

The Prompt: "Create location-specific content for [business type] in [location]. Write a 500-word section that naturally incorporates local keywords, mentions [local landmarks/neighborhoods], addresses local customer needs, and includes location-specific schema markup suggestions."

When to Use It: When creating location-specific pages or sections for businesses targeting local search visibility.

Variations:

• "Generate 3 local business FAQ sections for [business] in [city] addressing common local customer questions."
• "Write neighborhood-specific content sections for [service business] serving [list of neighborhoods]."

Additional Information Required: Business type, specific location(s), local landmarks or neighborhoods, local customer demographics, and unique local selling propositions.

12. E-A-T Content Enhancer

The Prompt: "Review this draft content [paste content] about [topic] and suggest enhancements to improve its Expertise, Authoritativeness, and Trustworthiness signals. Recommend additions like expert quotes, statistics, research citations, and credibility indicators while maintaining keyword optimization for [primary keyword]."

When to Use It: When working on content in YMYL (Your Money Your Life) niches or any topic where demonstrating expertise is crucial for SEO.

Variations:

• "Suggest E-A-T improvements for a health-related article about [health topic] targeting [keyword]."
• "Enhance the credibility signals in this financial advice content about [financial topic]."

Additional Information Required: Draft content, topic, primary keyword, industry or niche, and any existing authority signals or credentials that could be highlighted.

13. Competitive Content Gap Analyzer

The Prompt: "Based on these top-ranking articles for [keyword] [paste URLs or content summaries], identify content gaps and opportunities for my article on the same topic. What subtopics, questions, or angles are they missing? How can I create more comprehensive content while maintaining optimal keyword usage and readability?"

When to Use It: When planning content that needs to outperform existing top-ranking articles.

Variations:

• "Compare these three competitor articles on [topic] and suggest a unique angle that addresses unmet search intent."
• "Identify the common elements in the top 5 results for [keyword] and suggest how to include these while adding unique value."

Additional Information Required: Target keyword, URLs or summaries of top-ranking content, your current content (if updating), and specific audience needs you want to address.

14. Schema Markup Suggestion Tool

The Prompt: "For an article about [topic/content type], suggest appropriate schema markup types and the specific properties to include. Provide examples of the JSON-LD code and explain how each schema type would benefit SEO for this content."

When to Use It: When planning technical SEO elements for new content to enhance rich results and SERP features.

Variations:

• "Recommend schema markup for a recipe post about [recipe type] with all relevant properties."
• "Suggest FAQ schema implementation for this help center article about [topic]."

Additional Information Required: Content type (article, product, review, FAQ, etc.), specific content elements (ratings, prices, steps, etc.), and target search features (rich snippets, knowledge panels, etc.).

15. Mobile-Optimized Content Formatter

The Prompt: "Reformat this content [paste content] for optimal mobile SEO readability. Break long paragraphs into shorter ones, suggest bullet points where appropriate, recommend optimal heading structure, and ensure content flows well on small screens while maintaining keyword optimization for [primary keyword]."

When to Use It: When adapting content for mobile-first indexing and improving user experience metrics that impact SEO.

Variations:

• "Optimize this long-form guide [paste content] for mobile reading with scannable sections and visual breaks."
• "Convert this technical content [paste content] into mobile-friendly format with progressive disclosure elements."

Additional Information Required: Original content, primary keyword, target audience, and any specific mobile usability concerns.

Tips on How to Write Claude AI SEO Prompts for Writing

1. Be specific about search intent - Clarify whether the content should target informational, navigational, commercial, or transactional search intent.
2. Include keyword details - Specify primary and secondary keywords, along with any long-tail variations you want to target.
3. Define content structure - Request specific heading structures that follow SEO best practices (H1, H2, H3, etc.).
4. Specify word count ranges - Different content types have different optimal lengths for SEO; be clear about your requirements.
5. Request data inclusion - Ask for suggestions on statistics, research, or data points that can strengthen content authority.
6. Mention technical SEO elements - Include requests for schema markup suggestions, meta tag recommendations, or internal linking strategies.
7. Balance SEO with readability - Explicitly ask for content that balances keyword optimization with natural, engaging writing.
8. Include competitor context - When relevant, provide information about competing content so Claude can suggest differentiation strategies.
9. Specify audience targeting - Clearly define who the content is for to ensure it meets both search intent and user needs.
10. Ask for SEO-friendly formatting - Request bullet points, numbered lists, short paragraphs, and other formatting that improves readability signals.

How AirOps Aids Your Content Marketing & SEO

AirOps transforms your SEO content workflow by providing a powerful platform for managing, executing, and optimizing AI prompts at scale. Rather than starting from scratch with each content piece, AirOps lets you build, save, and refine your most effective SEO prompts.

With AirOps, you can:

• Store and categorize your best-performing SEO prompts for quick access
• Create template workflows for different content types (blog posts, product descriptions, meta data)
• Collaborate with team members on prompt refinement
• Track which prompts generate the most effective SEO content
• Scale your content production without sacrificing quality or optimization

The platform's intuitive interface makes advanced prompt engineering accessible to content teams of all technical levels. By streamlining the connection between your SEO strategy and AI content generation, AirOps helps you produce more consistent, high-quality optimized content in less time.

Whether you're managing content for a small business or a large enterprise, AirOps provides the infrastructure needed to implement a sustainable, AI-enhanced SEO content strategy that drives organic growth.

Ready to transform your SEO content production? Visit AirOps today to discover how our platform can help you create better-optimized content at scale while saving valuable time and resources.

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