Amplitude tracks AI visibility. AirOps builds the system to win AI search and SEO.
- Track AI citations, Google Search Console (GSC) clicks, Google Analytics 4 (GA4) engagement, and content freshness in one unified view per URL
- Publish directly to 7+ CMS platforms and connect 30+ integrations across SEO, analytics, project management, and collaboration tools
- Run multi-step content workflows at scale through Grids and Power Agents, with Brand Kit governance and Knowledge Bases built in
Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Webflow 5xed content refresh velocity and increased visibility across Google and ChatGPT
Chime went from being recommended in 24 to 68 priority questions
George Bonaci VP of Growth, Ramp
Nicole Baer, CMO, Carta
50% cut in production costs, thanks to the elimination of external agencies and manual tasks.
Marcio Arnecke, CMO, Apollo
Why Customers Choose AirOps to Go Beyond Visibility
Watching trends while traffic slips away is not a winning strategy. Only AirOps gives you the system to produce quality content that earns citations.
and agents alike
Get prime placement in AI Search by improving the structure, clarity, and quality of your content.
Brand Kits
Create content that sounds like your brand by weaving in your brand voice, personas, and expertise.
Our experts help brands like Carta and Rippling build workflows and train their teams to move faster with confidence.
What sets AirOps apart from Amplitude
AirOps is built for content teams that need to move from visibility data to published, on-brand content without switching tools. Amplitude recently launched AI Visibility as an add-on to its product analytics suite, giving teams a view of how their brand shows up across four AI platforms. AirOps covers that same ground through Insights, then connects it to GSC, GA4, content freshness, and AI citations in Page360 so teams can prioritize what to fix next. From there, Workflows and Grids handle the execution with direct CMS publishing, and every action feeds back into the same system so performance compounds over time.
What our customers are saying
“AirOps is unlike any other AI tool we’ve seen. We’ve been able to drop our agency and focus on the highest value initiatives in weeks”
Nick Fairbain
VP Growth Marketing, Chime
“Our brand visibility score hit a high of 28% after we refreshed content. We saw a 56% increase in subscriptions in 30 days that corresponds to content engineered for agents."
George Bonaci
VP of Growth and Demand, Ramp
“With AirOps, we grew AI-attributed signups from 2% to over 10% in under a year with zero headcount growth. Just sharper workflows and faster loops.”
Josh Grant
VP of Growth, Webflow
AirOps vs. Amplitude
Which platform is right for your team?
Track visibility across AI search
AirOps Page360 combines AI citation tracking, GSC clicks, GA4 engagement, and content freshness into a single per-URL view so your team can prioritize pages by real impact, not estimated scores. Amplitude tracks AI visibility across four platforms and ties that data to its native product analytics, but it does not include GSC, GA4, or content-level performance signals. AirOps surfaces the full picture in one dashboard and connects directly to execution tools so your team can act on what it finds.
Content creation, refresh & publishing workflows
AirOps turns visibility gaps into finished, published content through multi-step Workflows and Grids for bulk execution, with native CMS publishing to 7+ platforms. Amplitude has no content creation, workflow builder, or CMS publishing capabilities.
Native integrations
AirOps connects your content stack from day one with 30+ native integrations spanning CMS platforms like WordPress and Webflow, SEO tools like Semrush and Ahrefs, analytics through GSC and GA4, and project management tools like Asana and ClickUp. Amplitude integrates deeply with the data and analytics stack, including BigQuery, Snowflake, Redshift, Segment, and mParticle, but has no CMS, SEO, or project management connections. AirOps also ships an MCP connector with 35+ tools for Claude and other MCP-compatible AI environments.
SEVERAL CMS platforms
(Webflow, Contentful,
WordPress, Ghost,
and more)
Email and live chat support
AirOps pairs hands-on support with enablement programs designed for content teams, including embedded Content Engineers, the Content Engineering Certification, live cohort trainings, and a fully managed Offsite service. Amplitude offers Amplitude Academy and tiered support with assigned account managers at the Enterprise level, but its training is oriented toward product managers and data analysts. AirOps Enterprise customers get a dedicated solution architect and private Slack channel for hands-on guidance.
300+ Content Engineers
trained to date with AirOps University
How Chime Increased AI Search Citations 3x with AirOps
Frequently Asked Questions
AirOps vs Profound: Which is better?
Which is better: AirOps or Amplitude?
AirOps is better for content and marketing teams that need to go from AI visibility data to published, on-brand content in one platform. Amplitude is better suited for product and data teams that want AI visibility data tied into behavioral analytics and experimentation with revenue attribution.
Amplitude gives you a strong visibility score and competitive rankings with prompt-level analysis across four AI platforms. It also connects that data to its native product analytics, which is valuable for teams measuring conversion impact. AirOps covers AI visibility across 5+ platforms and adds GSC, GA4, content freshness, and Prompt Discovery with query fan-out data in the same view.
Amplitude stops at recommendations. AirOps connects insights to Workflows, Grids, Brand Kit governance, and direct CMS publishing so your team can act on what it finds without leaving the platform.
What features does AirOps offer that Amplitude does not?
AirOps offers several capabilities Amplitude lacks:
- Quill, AirOps' AI execution engine, for running Playbooks across content creation, refresh, optimization, and brand monitoring at scale
- Page360 for a unified per-URL view combining AI citations, GSC clicks, GA4 engagement, and content freshness
- Prompt Discovery for sourcing buyer intent from four real data sources, including query fan-outs that reveal the sub-queries AI engines run behind each prompt
- Grids for bulk execution across hundreds of rows with direct CMS publishing
- Brand Kit for centralized brand governance with voice, tone, audiences, regions, and writing rules
- Knowledge Bases for semantic search over proprietary reference data at runtime
- Campaigns for automated execution pipelines combining strategy and resource scoping with configurable triggers
- Real-time collaboration tools for multiplayer editing and review within the same interface
- Offsite for discovering and placing third-party citations, with full attribution to AI visibility changes
- Content Publish Tracking for logging publish events and correlating them with citation and traffic changes
Does Amplitude show you what to fix, or can it automate the fixes?
Amplitude surfaces visibility scores and competitive rankings alongside content recommendations. It can simulate web changes to estimate their impact before you publish. But execution stops there. Your team still needs to create and publish the content manually using separate tools.
AirOps automates the full loop. Insights and Page360 surface the gaps. Workflows and Grids handle content creation and refresh at scale, with Brand Kit governance built in. Native CMS publishing pushes finished content directly to WordPress, Webflow, Contentful, and four other platforms. Amplitude shows you what needs fixing. AirOps builds the system that fixes it at scale.
How do AirOps workflows differ from Amplitude's automation?
Amplitude does not have a workflow builder or content automation engine. Its AI Visibility product provides recommendations and a Claude Skill Library with pre-built skills for content marketing, but executing on those recommendations requires external tools and manual effort.
AirOps Workflows give your team a visual builder with conditional branching, loops, human review checkpoints, and code execution steps. Grids handle bulk execution across hundreds of rows with direct CMS publishing to 7+ platforms.
Power Agents provide pre-built, reusable workflow components for common content engineering tasks. Every workflow runs with Brand Kit context and Knowledge Base data built in, so output stays on-brand without manual review at every step.
How does AirOps track AI search visibility compared to Amplitude?
Both platforms track brand visibility across multiple AI platforms. Amplitude covers four: ChatGPT, Google AI Overview, Gemini, and Claude. AirOps tracks 5+ including ChatGPT, Gemini, Perplexity, Google AI Mode, and Google AI Overviews.
Amplitude ties its AI Visibility data to native product analytics, giving teams a path from visibility to conversion metrics. That revenue connection is a real strength for product-led teams. AirOps takes a different approach by unifying AI citations with GSC clicks and GA4 engagement alongside content freshness in Page360, a single per-URL view built for content teams.
AirOps also provides Prompt Discovery with four real intent sources and query fan-outs that show the sub-queries AI engines run behind each prompt. Content Publish Tracking logs every update and overlays it on Insights charts, so your team can see which specific content actions preceded each visibility shift.
What is the pricing difference between AirOps and Amplitude?
Amplitude prices by Monthly Tracked Users (MTUs) and event volume. Starter is free with 500 AI Visibility prompts. Plus starts at $49 per month on annual billing with 1,000 prompts. Growth and Enterprise are custom pricing with 2,500 and 5,000 prompts respectively. AI Visibility is included at every tier, which is a pricing advantage for teams already using Amplitude for product analytics.
AirOps prices by task-based usage with unlimited seats on paid plans. Solo is free with 100 tracked prompts and pages. Pro is free to start with 250 prompts and pages and 75,000 tasks. Enterprise is custom with unlimited Knowledge Bases and Brand Kits, plus an embedded Content Engineer. No per-user fees at any tier.
The total cost comparison depends on what your team needs beyond visibility tracking. Amplitude gives you AI visibility data but requires separate subscriptions for content creation, workflow automation, CMS publishing, and SEO tools. AirOps combines visibility tracking and content execution in one platform, which can consolidate multiple tool subscriptions into one.
How hard is Amplitude to operationalize for content teams?
Amplitude is built for product managers and data analysts. Its interface and training (Amplitude Academy) are oriented toward behavioral analytics and growth engineering. Content teams can use the AI Visibility features, but the broader platform requires data fluency that most content directors do not have on their teams.
Amplitude also has no content execution capabilities. Teams using Amplitude for AI visibility still need separate tools for content creation, CMS publishing, workflow automation, SEO research, and project management. That means managing multiple subscriptions and manual data handoffs across disconnected reporting.
AirOps is purpose-built for content teams, with Workflows, Grids, Brand Kit governance, Page360, and native CMS publishing all in one system. Amplitude tells you where you stand. AirOps provides the infrastructure to act on it at scale.
Is Amplitude good for Answer Engine Optimization?
Amplitude is a strong starting point for teams exploring Answer Engine Optimization (AEO). Its AI Visibility feature tracks brand mentions and citations with sentiment analysis across ChatGPT, Google AI Overview, Gemini, and Claude. The competitive ranking and prompt analysis features help teams understand where they stand relative to competitors in AI search.
Where Amplitude falls short for full AEO is execution. It can tell you which prompts mention your brand and which do not, but it cannot create the content to close those gaps, refresh underperforming pages, or publish updates to your CMS. It also does not track offsite citations, provide query fan-out visibility, or offer Prompt Discovery with multiple real intent sources.
For teams that want visibility data connected to product analytics and revenue, Amplitude is a solid choice. For teams that need the complete AEO loop from insight to published content to measured outcome, AirOps covers that end to end.