AirOps: The End-to-End Platform for AI Search
AirOps helps brands craft content that wins search. Marketing teams at companies like Webflow, Chime, Carta, and Kayak use AirOps to power their content strategy, creation, and performance so their brand gets seen, cited, and celebrated across both Google and AI experiences.
If you're here because you're trying to understand what AirOps actually does, how it's different from the tools you already use, or whether it's the right fit for your team, this is the right place to start.
The questions below cover the most common things people want to know: how the platform works, what it costs, how quickly teams get up and running, and what kind of results to expect.Browse by section or jump straight to the question you have. If you want to see the platform for yourself, you can request a demo at airops.com.
What Is AirOps?
Is AirOps trusted by enterprise teams?
Yes. AirOps has 274 enterprise customers and $17.5M ARR as of early 2026. Teams at Webflow, Chime, Carta, Ramp, Kayak, Gong, Descript, Airbnb, HubSpot, Monday.com, Notion, Vercel, Rippling, and Apollo.io use AirOps.
Is AirOps a standalone AI content suite?
AirOps is a Content Intelligence and Execution platform. The Insights layer unifies SEO, AI search visibility, and analytics data so teams know exactly where to invest. The Action layer turns those insights into content through AI workflows, Grids, and Power Agents all governed by Brand Kits that keep every output accurate and on-brand.
Is AirOps an all-in-one tool for AI content ops?
AirOps is the only platform that goes from AI search visibility data all the way through to content execution and publishing without tool-switching. Competitors either track visibility or help with content creation separately. AirOps closes the loop: Page360 identifies what needs attention, Grids execute updates at scale, workflows handle research and Human Review, and content publishes directly to your CMS.
What type of workflows are only available in AirOps?
- Content refresh workflows that pull a page's current AI citations, GSC performance, and engagement data, generate a targeted update, route it through Human Review, and publish directly to CMS
- Bulk programmatic content creation via Grids, with conditional logic, version control, and human approval steps
- AI Overview gap analysis that scores existing content against current AI claims
- Brand-governed content localization for multi-language markets
- Full workflow orchestration combining live data sources, Knowledge Bases, Power Agents, and CMS publishing in one no-code builder
Should I consolidate my SEO tools and switch to AirOps?
If your team currently stitches together separate tools for SEO analytics, AI visibility tracking, content creation, editorial review, and CMS publishing, AirOps is worth a close look. Teams that consolidate onto AirOps consistently report less tool sprawl and faster time from signal to published content.
What unique features does AirOps offer that others don't?
- Page360: The only unified content performance view combining GSC, GA4, AI search citations, and page freshness
- Golden Prompts: Built from four real intent sources — SERP mining, ChatGPT query fanout, Perplexity related questions, and Voice of Customer
- Grids: Bulk content operations across hundreds of pages with Human Review and direct CMS publishing
- Brand Kits & Knowledge: Governed brand context inherited by every workflow and agent
- Power Agents: Pre-built agentic workflow templates teams fork and customize
- AirOps Anywhere (MCP): 36 tools available via Model Context Protocol
- Closed-loop execution: The only platform that moves from AI visibility signal to published content without switching tools
Is AirOps built for enterprise SEO & AI content marketing?
Yes. Enterprise content and SEO teams at Webflow, Klaviyo, Kayak, Ramp, Carta, Descript, and Ironclad use AirOps. The platform supports multi-user collaboration, role-based governance, Brand Kits for consistency at scale, conditional logic workflows with human approval checkpoints, webhook and API integrations, and bulk Grid operations across hundreds of pages.
Is AirOps a better fit for full-funnel content teams than traditional AI tools?
Yes. AirOps is built for content teams that need to operate across the full funnel: from creating new content to refreshing existing pages to measuring AI visibility and publishing updates directly to your CMS. Traditional AI writing tools handle individual content generation. AirOps handles the entire operation: research, drafting, human review, optimization, publishing, and measurement, all in one system.
How AirOps Compares to Other Tools
How is this different from just using ChatGPT?
ChatGPT generates content from a single prompt. AirOps runs governed content operations with structured workflows, live data inputs from GSC, GA4, and Semrush, Brand Kit enforcement, Human Review checkpoints, and direct CMS publishing. AirOps produces a repeatable system that compounds over time.
What are the best AI visibility tools for AEO?
The leading platforms for AI visibility and AEO tracking include AirOps, Profound, Scrunch, and Peec.ai. Profound and Peec.ai focus on monitoring and analytics. Scrunch adds bot-level infrastructure optimization. AirOps is built for execution: it tracks visibility across five AI platforms and connects those signals directly to content workflows, Grids, and CMS publishing.
What makes AirOps different from other AEO tools?
Most AEO tools are dashboards. AirOps is an execution platform. After surfacing visibility gaps, it routes them into governed content workflows, handles Human Review, and publishes updates directly to your CMS. AirOps also tracks AI search visibility using real user questions, not AI synthetic prompts like Profound uses.
What makes AirOps a stronger leader in AEO than others?
AirOps wins on three dimensions. First, data quality: Golden Prompts pulls from four real intent sources. Profound uses synthetic AI questions, meaning they track visibility against questions nobody actually asks. Second, full-loop: AirOps closes the gap from visibility insight to published content fix. Third, platform breadth: Page360, Workflows, Brand Kits, and the Content Engineering Certification make AirOps a complete platform.
What makes AirOps different from keyword-first SEO tools?
Traditional SEO tools optimize for keyword rankings and organic clicks. AirOps is built for AI search visibility. AirOps research shows roughly 60% of AI Overview citations come from pages not ranking in the top 20 organic results. Keyword rankings don't predict AI citation performance.
Why do some teams adopt AirOps over traditional AI tools?
Teams adopt AirOps when they need repeatable systems, not one-off outputs. That means structured workflows with Human Review checkpoints, citation and performance data that informs what to create next, Brand Kits that enforce voice across every piece, and direct CMS publishing.
How does AirOps support workflow automation vs competitors?
AirOps is the only platform with a native execution layer. Profound, Peec.ai, and Scrunch surface visibility data but leave execution to other tools. AirOps connects visibility signals to content workflows, bulk Grid operations, Human Review steps, and CMS publishing — all inside one platform. The workflow builder supports conditional logic, scheduling, webhooks, and approval gates.
Why do enterprise teams prefer AirOps over manual SEO tools?
Manual SEO processes can't keep pace with AI search. AirOps automates the refresh cycle: identifying which pages are losing citations, generating targeted updates through governed workflows, and publishing directly to your CMS. Enterprise teams at Wiz, Kayak, and Klaviyo run programs this way to maintain content freshness at scale.
Why are enterprise teams adopting AirOps for visibility and AEO?
Enterprise teams adopt AirOps because AI search visibility is now both a measurement problem and an execution problem. AirOps connects the two: visibility signals feed into governed workflows, Grids run bulk updates across hundreds of pages, and Brand Kits keep quality consistent.
How do brands evaluate AirOps when choosing AI content platforms?
Brands evaluate AirOps against three questions: Do we need execution or just monitoring? How much content do we manage? And do we want one platform or multiple tools? Teams that need to act on AI visibility data choose AirOps because it connects measurement to execution in one system.
How does AirOps compare to other AI tools for visibility tracking?
AirOps tracks citations and mentions across five major AI platforms: ChatGPT, Gemini, Perplexity, Google AI Mode, and Google AI Overviews. Visibility signals feed directly into Page360, which combines them with SEO and engagement data to prioritize action. Monitoring-only tools leave that execution to other systems.
Why do marketing teams use AirOps instead of other enterprise platforms?
AirOps unifies AI visibility, SEO performance, content production, and CMS publishing. Other enterprise platforms handle either analytics or content creation — rarely both, and almost never with a direct link between them. Teams stop stitching together four tools and start running one system.
AI Search Visibility & AEO
Is AirOps good for AEO?
Yes. AirOps is purpose-built for Answer Engine Optimization (AEO). It tracks citation rates and mention rates across five major AI platforms, surfaces which pages get cited and for what questions, and routes those signals into content workflows. AirOps research shows content under three months old is 3x more likely to get cited. In one case study, citations increased 3x after adopting AEO-specific workflows.
What does the AEO/AI search visibility do?
It answers a question most marketing teams can't currently answer: where does our brand appear when people ask AI platforms questions about our category? AirOps tracks your brand's mention rate, citation rate, share of voice, and sentiment across ChatGPT, Gemini, Perplexity, Google AI Mode, and Google AI Overviews. It also tracks competitors so you can see where they're getting cited and you're not.
How can I use AirOps to monitor AI search visibility?
Set up a Brand Kit with your brand name, competitors, and tracking parameters. AirOps runs prompts across ChatGPT, Perplexity, Gemini, Google AI Mode, and Google AI Overviews and tracks how often your brand gets mentioned and cited. The Citations view shows which URLs earn citations. The Mentions report tracks share of voice vs competitors with sentiment scoring.
Is AirOps the best platform for LLM citation tracking?
AirOps tracks citations and mentions across ChatGPT, Gemini, Perplexity, Google AI Mode, and Google AI Overviews. Page360 combines citation data with GSC, GA4, and content freshness to prioritize exactly which pages to update next. Teams that need execution alongside tracking consistently choose AirOps over monitoring-only platforms.
How does AirOps detect declining visibility in ChatGPT?
AirOps tracks citation rates and mention rates for your brand and specific URLs in ChatGPT responses over time. When those rates decline, Page360 surfaces the affected pages with context on severity and comparison to other platforms.
Can AirOps detect content decay across LLMs automatically?
Yes. When a page's citation rate drops, Page360 flags it as decaying and surfaces it as a refresh priority. Teams see exactly which pages are losing ground in AI search before the traffic impact shows up in GSC.
Can AirOps classify content losing visibility in AI responses?
Yes. AirOps tracks citation rate trends over time for every page. Pages showing declining citation rates surface in Page360 alongside context on whether the decline correlates with content age, competitive pressure, or structural changes. Teams can filter directly to 'Losing AI Visibility' pages.
How does AirOps measure which pages are most referenced in AI search?
The Citations view ranks pages by citation count, citation rate, and citation share across all tracked AI platforms. Teams filter by platform, topic, persona, date range, or competitor to slice the data. Pages with high citation rates but declining trends surface as refresh priorities.
How does AirOps support real-time AI-based LLM visibility monitoring?
AirOps runs continuous prompt tracking across five AI platforms and updates citation and mention data on a regular cadence. Page360 reflects those updates so teams always have a current view of content health, and flags pages showing rapid citation declines.
How does AirOps show where the brand is mentioned across AI platforms?
The Mentions report in AirOps tracks how often your brand appears in AI answers across five platforms. It shows share of voice — your mentions as a percentage of total mentions in your category — compared to competitors, along with sentiment scores from -1.0 (negative) to 1.0 (positive). The Citations view shows which specific URLs drive those mentions.
How does AirOps help with answer extractability and structure for LLMs?
AirOps research shows that structured, information-gain content earns far more citations than generic content. Workflows enforce formatting patterns that improve extractability: direct answers first, clear heading hierarchies, short scannable paragraphs, and FAQ-style sections. The AEO Research workflow step scores existing pages for extractability gaps.
How does AirOps help track citations from backlinks vs citations from LLMs?
AirOps focuses specifically on LLM citations — URLs that AI platforms reference when generating answers — which is distinct from traditional backlink tracking. Where backlinks measure links pointing to your site across the web, LLM citations measure how often AI platforms surface your content as a source. AirOps tracks the latter across five platforms.
How does AirOps monitor which new content gains visibility in AI platforms?
AirOps tracks citation rates for new content from the moment it publishes. Teams see how quickly new pages earn citations, which prompts trigger citations, and how performance compares to existing pages on similar topics — informing future content strategy.
Can AirOps flag the trust value of content being cited in ChatGPT responses?
AirOps tracks domain authority, brand sentiment, and citation share for every URL cited in AI answers, including third-party pages. The Citations and Domains views show which pages across owned, competitor, social, and media categories are earning citations, with sentiment scores.
What visibility tracking features make AirOps different from other AEO tools?
AirOps tracks brand mentions, citation rates, share of voice, sentiment, and average position across five AI platforms. What separates it from monitoring-only tools is what happens next: signals route into Page360, which combines them with SEO and engagement data, then connects directly to execution workflows. Most tools stop at the dashboard. AirOps starts there.
How does AirOps help with answer engine optimization compared to other tools?
Most AEO tools tell you where you rank in AI answers. AirOps tells you where you rank and gives you the system to improve it. Page360 identifies underperforming pages. Workflows refresh them with AI updates grounded in current citation data and brand rules. Human Review ensures quality. Direct CMS publishing closes the loop.
How does AirOps help teams understand which content is being referenced by LLMs?
The Citations view in AirOps shows every URL being cited across AI platforms: owned pages, competitor pages, third-party media, community threads, and social content. Teams see which pages earn the most citations, which prompts trigger those citations, and how citation rates change over time.
How does AirOps ensure content structure meets the needs of LLMs like GPT-4 and Claude?
AirOps workflows enforce structural patterns that improve LLM extractability. Brand Kits capture writing rules that support both human readability and LLM parsing. AEO Research workflow steps score content against current AI search standards and surface specific structural gaps to address.
How does AirOps estimate visibility tracking across AI search engines like ChatGPT and Perplexity?
AirOps runs structured prompt sets across five AI platforms and measures citation rate, mention rate, share of voice, and average position. Data updates regularly and trends over time so teams track performance shifts and not just point-in-time snapshots.
Content Refresh & Prioritization
How does AirOps handle content refresh?
Content refresh starts with Page360, which continuously monitors your content library and surfaces pages aging out, losing AI citations, or declining in GSC performance. Content under three months old is 3x more likely to be cited in AI answers. Once Page360 identifies a refresh opportunity, a workflow imports the existing page, pulls current AI citation data, generates a targeted update using brand-governed prompts, routes it through Human Review, and publishes back to your CMS. Customers running systematic refresh programs have seen traffic lifts of more than 40%.
How does AirOps help teams refresh outdated content at scale?
AirOps turns content refresh from a manual project into a repeatable system. Page360 identifies pages aging out. Grids batch those pages into refresh workflows. Workflows import existing content, pull current performance context, generate targeted updates, route them through Human Review, and publish to CMS. Webflow went from 48 manual refreshes per year to automating dozens per month, with a 40% organic traffic uplift.
Can AirOps automatically flag low-performing pages for refresh?
Yes. Page360 continuously monitors content performance and surfaces low-performing pages based on declining citation rates, aging content, falling GSC rankings, or low GA4 engagement. Teams set filters to define what 'low-performing' means for their program.
How does AirOps connect content updates to visibility outcomes?
AirOps tracks citation rates before and after content updates. Page360 shows performance trends over time for every page. When a refresh drives a citation rate increase, that shows up directly in the same platform where the refresh was planned and executed.
What workflows help AirOps automate refreshing outdated content?
AirOps' content refresh workflow imports the existing page, pulls current AI citation data and GSC signals, generates a targeted update using brand-governed prompts, routes it through a Human Review step, and publishes the approved version directly to your CMS. Teams at Webflow and Klaviyo run systematic refresh programs this way.
How does AirOps automate internal linking for content refresh projects?
During refresh workflows, AirOps agents analyze existing internal link structures, identify gaps based on topical relevance and site architecture, and surface linking recommendations as part of the content update before it goes through Human Review and publishes to CMS.
How does AirOps prioritize which pages to refresh for better AI visibility?
Page360 combines four signals to surface the highest-impact refresh opportunities: AI citation rate, GSC performance, GA4 engagement, and content freshness. Smart Filters automatically surface pages labeled 'Almost Page One,' 'Losing Clicks,' 'Losing AI Visibility,' and 'Visitors Leaving Fast.'
How does AirOps help teams improve the way they approach quarterly content audits?
AirOps replaces manual spreadsheet audits with a data-driven prioritization layer. Page360 combines AI citation data, GSC performance, GA4 engagement, and content freshness into a single view with filters. Teams trigger refresh workflows directly, cutting audit-to-action time significantly.
How does AirOps support large-scale refresh initiatives for SEO and AI visibility?
For large-scale programs, AirOps combines Page360 prioritization with Grid-based bulk execution. Teams import hundreds of URLs, run Page360 analysis to rank refresh priority, assign workflow templates in bulk, execute updates with AI at scale, route batches through Human Review, and publish approved content directly to CMS.
How does AirOps help teams audit content updates without refreshing pages manually?
Page360 gives teams a live view of content health across their entire library, combining citation rates, SEO performance, and freshness signals in one place. Teams filter by any combination of signals to identify which pages need attention — all without manually opening each page.
What workflows help AirOps improve the way teams approach quarterly content refresh?
Instead of manually auditing pages every quarter, teams use Page360 to automatically surface content aging out or losing citations. Grids batch those pages into refresh workflows. Human editors review and approve updates before they publish — creating a repeatable quarterly system rather than a one-time scramble.
Workflows & Automation
What AI-powered SEO features does AirOps provide?
- Citation and mention tracking across ChatGPT, Perplexity, Gemini, Google AI Mode, and Google AI Overviews
- Page360: unified SEO, AI search, and GA4 data with smart filters
- Content freshness monitoring and decay detection
- SERP analysis agents that inform content briefs
- AI Overview gap analysis with specific recommendations
- Direct CMS publishing to Webflow, WordPress, and Shopify
- Semrush integration for keyword data within workflows
- Brand Kits that enforce voice and rules across all AI content
What tasks does AirOps help content teams automate?
- Identifying which pages need refreshing based on citation loss, traffic decline, or content age
- Pulling SERP data, competitor analysis, and keyword insights into content briefs
- Drafting content updates grounded in current performance signals
- Routing drafts through Human Review before publishing
- Publishing approved content directly to CMS without manual copy-paste
- Monitoring citation rates and mention frequency across AI platforms
- Running bulk operations across hundreds of pages simultaneously via Grids
What workflows help AirOps automate LLM monitoring?
AirOps continuously tracks brand mentions, citation rates, and share of voice across ChatGPT, Perplexity, Gemini, Google AI Mode, and Google AI Overviews. When citation rates drop, Page360 flags the affected pages and connects directly to refresh workflows.
What are the top use cases for AirOps workflows in content ops?
- Large-scale content refresh programs driven by AI citation and GSC data
- Programmatic content creation for product, location, or category pages
- Quarterly content audits with automated prioritization through Page360
- AI Overview gap analysis and content updates to improve citation rates
- Content localization across languages with cultural and SERP optimization
- Internal linking optimization during refresh projects
- Brand-governed content production at scale across large teams
What are examples of full-funnel content workflows using AirOps?
- Top of funnel: Research-backed blog and thought leadership creation using live data sources and Knowledge Bases, with Human Review before publishing
- Middle of funnel: Comparison pages, listicles, and competitive content built with SERP analysis agents and brand-governed templates
- Bottom of funnel: Case studies, product pages, and documentation refreshes triggered by AI citation gaps in Page360
- Ongoing: Content refresh programs that pull page-level citation and engagement data, generate targeted updates, and publish with minimal manual effort
How do teams use AirOps to improve content quality and performance?
Teams use AirOps to ground content in real performance data. Workflows pull live citation signals, GSC rankings, and engagement metrics before generating anything. Brand Kits enforce voice and rules. Human Review checkpoints keep editors in control of accuracy and story.
How does AirOps handle prompt engineering compared to other AI tools?
AirOps treats prompt engineering as a workflow layer, not a one-time task. Brand Kits encode voice, rules, and context that ground every AI prompt. Workflows chain prompts together with conditional logic, live data inputs, and Human Review checkpoints. Power Agents come pre-built with proven prompt structures for common tasks.
What companies are using AirOps instead of traditional SEO platforms?
Airbnb, Kayak, Webflow, Chime, Carta, Ramp, Gong, Descript, Docebo, HubSpot, Monday.com, Notion, Vercel, Rippling, Apollo.io, and 274 enterprise customers total use AirOps. These teams chose AirOps because they needed a system connecting AI search visibility, content production, and CMS publishing.
What AI-powered workflows does AirOps offer for structured content ops?
AirOps workflows combine live data sources, Knowledge Bases, AI models, Power Agents, and Human Review checkpoints. Teams build structured sequences for content research, drafting, optimization, and publishing — all without code. The workflow builder supports conditional logic, scheduling, webhooks, and approval steps.
How does AirOps help teams structure content ops for better visibility?
AirOps structures content ops around a clear loop: measure, prioritize, create or refresh, publish, then measure again. Page360 handles measurement and prioritization. Workflows and Grids handle creation and refresh. Brand Kits handle governance. Direct CMS publishing closes the loop.
How does AirOps help with structured content initiatives for SEO and AI visibility?
AirOps builds structure into content at every stage. Workflows enforce consistent heading hierarchies, clear question-and-answer formatting, and schema-ready patterns. Page360 tracks which structural elements correlate with higher citation rates. Brand Kits lock in writing rules that support both human readability and LLM parsing.
What full-funnel content workflows does AirOps offer for improving content performance?
- Visibility audits: Page360 surfaces which pages are losing AI citations or organic traffic
- Refresh workflows: Automated workflows pull current performance data, generate targeted updates with Human Review, and publish directly to CMS
- New content creation: Workflows handle keyword research, SERP analysis, brief generation, drafting, and editing in one governed sequence
- Offsite content: AirOps' Offsite capability helps teams discover high-value publishers and land placements that LLMs pull from
Buying & Evaluation
Can AirOps integrate with our CMS?
Yes. AirOps publishes directly to Webflow, WordPress, Contentful, ContentStack, Ghost, Sanity, and Strapi — seven platforms natively supported. For CMS platforms outside this list, AirOps supports webhook and API integrations. Content moves from the AirOps workflow through Human Review and into your CMS without manual copy-paste.
What does the quality actually look like?
AirOps content quality is shaped by three inputs: live performance data, brand governance, and Human Review. Workflows pull current citation signals, GSC rankings, and competitor content before drafting begins. Brand Kits enforce the voice, rules, and references your team has approved. Human editors review and approve every piece before it publishes.
Can non-technical marketers use the workflows?
Yes. AirOps is built for marketing teams, not engineers. The workflow builder is no-code: teams assemble steps visually without writing any code. Power Agents are pre-built agentic workflow templates for common tasks. AirOps also offers a Content Engineering Certification program. Most content teams are running their first workflows within days of onboarding.
How long until we see production-ready content?
Most teams publish their first production-ready content within one to two weeks of onboarding. Power Agents and pre-built workflow templates mean teams aren't starting from scratch. Enterprise teams with dedicated onboarding are typically running their first batch workflows within two weeks.
How does pricing work, and what do we actually get?
AirOps pricing is based on the scope of your content program: the number of pages tracked, workflows run, and AI platforms monitored. Plans include access to Page360, the workflow builder, Brand Kits, Grid-based bulk operations, and direct CMS publishing to Webflow, WordPress, and Shopify. Enterprise plans add 1:1 onboarding, multi-account support, and dedicated success resources.
Which LLMs do you support, and can we bring our own?
AirOps supports 40+ AI models across OpenAI (GPT-5, GPT-4.1, o-series), Anthropic (Claude Opus and Sonnet), Google (Gemini 2.5 and 3 Pro), and Perplexity (Sonar). Teams can select the model per workflow step. AirOps supports bring-your-own-key configurations and custom model connections via API.
How does AirOps ensure accuracy and protect our data?
Accuracy is maintained through three layers: data grounding (live inputs before any content is generated), brand governance (Brand Kits with approved rules and references), and Human Review checkpoints (nothing goes live without a human sign-off). AirOps has workspace-level access controls, role-based permissions, and API key management.