Enrich and score inbound leads in real time
AirOps MCP triggers on new CRM records and immediately enriches each lead with data pulled from multiple sources: company size and funding stage from Clearbit, tech stack from BuiltWith, LinkedIn profile data, and recent company news. A scoring model weighs ICP fit against intent signals, assigns a priority tier, and routes the lead to the right rep — all before the first human touches it. AEs receive a full dossier, not just a name and email.
Process
Connect your CRM
Link HubSpot or Salesforce to AirOps. The workflow triggers automatically on every new contact or company record created.
Configure your enrichment sources
Select which data providers to pull from — Clearbit for firmographics, BuiltWith for tech stack, LinkedIn for profile data. Toggle each source on or off.
Define your ICP scoring model
Set your ideal customer criteria: company size, industry, tech stack, funding stage, and intent signals. AirOps uses this to score and tier each lead.
Review the dossier
Each enriched lead gets a one-page dossier: company overview, contact profile, ICP score, and top 3 conversation hooks — automatically attached to the CRM record.
Route to the right rep
Based on tier and territory rules, the workflow assigns the lead to the correct rep and sends a Slack notification with the dossier summary.
Key benefits
Publish 10,000+ pages from a single workflow run
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